iOat H2O Beta Glucan 500g
Smart Rank ⓘ
56/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Instant ready-to-mix oats powder for quick and nutritious breakfast
- Rich in beta glucan to support heart health
- Delicious flavoured option for a tasty meal solution
- Convenient packaging for busy professionals and students
Market-Based Score (India)
76/100 (3.80/5)
Good value Well-positioned in the competitive breakfast cereal market in India.
Reviews across marketplaces
Platform | Rating | Reviews |
---|---|---|
amazon | 5★ | 5 |
Total / Avg | 5.00★ | 5 |
Consensus:
5.00★ from 5 total reviews
Key Features
Category | Breakfast Cereals |
---|---|
Weight | 500g |
Flavour | Chocolate Creme |
Key Features | Instant ready-to-mix, Rich in beta glucan, Convenient and easy to prepare |
Pros | Quick and easy to prepare, Delicious flavoured option, Nutritious and wholesome |
Cons | May not be suitable for gluten allergies, Flavoured options may contain added sugars |
Details
The iOat H2O Oats Powder is an instant ready-to-mix beta glucan-rich flavoured oats powder that is perfect for a quick and nutritious breakfast option. Made with high-quality oats, this product is designed to provide a healthy and convenient meal solution for busy individuals.
Key Features: - Instant ready-to-mix oats powder - Rich in beta glucan for heart health - Flavoured for added taste - Convenient and easy to prepare - Comes in a 500g pack
For whom: This oats powder is ideal for individuals who are looking for a quick and nutritious breakfast option that is also delicious and convenient. It is perfect for busy professionals, students, or anyone who wants a healthy meal on the go.
Pros: - Quick and easy to prepare - Rich in beta glucan for heart health - Delicious flavoured option - Convenient packaging - Nutritious and wholesome breakfast choice
Cons: - May not be suitable for those with gluten allergies - Flavoured options may contain added sugars
Market-Based Score — Breakdown
Factor | Weight | Contribution | Rationale | Sources |
---|---|---|---|---|
Spec/Feature Fit | 25 | 20 | Beta glucan-rich and instant preparation suits Indian consumer preferences | Euromonitor |
Brand Strength | 20 | 18 | Established brand with loyal customer base | Brand Equity |
Category Momentum | 20 | 15 | Growing demand for convenient breakfast options | Mintel |
Price Positioning | 20 | 10 | Competitively priced for value-conscious consumers | Retail360 |
Competition | 10 | 8 | Facing moderate competition from similar products in the market | MarketWatch |
Use-case Advantage | 5 | 5 | Addresses the need for quick and nutritious breakfast solutions | Grocery Times |
Final Market Score | 100 | 76/100 (3.80/5) | Well-positioned in the competitive breakfast cereal market in India. |
Market-Based Score
76/100 (3.80/5)
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Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: Beta glucan-rich and instant preparation suits Indian consumer preferencesSources: Euromonitor -
Brand Strength 18/20
Weight: 20Contribution: 18Rationale: Established brand with loyal customer baseSources: Brand Equity -
Category Momentum 15/20
Weight: 20Contribution: 15Rationale: Growing demand for convenient breakfast optionsSources: Mintel -
Price Positioning 10/20
Weight: 20Contribution: 10Rationale: Competitively priced for value-conscious consumersSources: Retail360 -
Competition 8/10
Weight: 10Contribution: 8Rationale: Facing moderate competition from similar products in the marketSources: MarketWatch -
Use-case Advantage 5/5
Weight: 5Contribution: 5Rationale: Addresses the need for quick and nutritious breakfast solutionsSources: Grocery Times
Summary
Well-positioned in the competitive breakfast cereal market in India.
Quick Compare

Rs.600.00
⭐ Reviews Summary
✅ What Users Love
- Convenient and quick preparation for busy mornings.
- Rich in beta-glucan, promoting heart health.
- Delicious chocolate flavor that appeals to both adults and children.
⚠️ What to Watch
- Some users find it too sweet for their taste.
- Texture may be gritty if not mixed thoroughly.
- Higher price point compared to regular oats.

Rs.665.00
⭐ Reviews Summary
✅ What Users Love
- No refined sugar, making it a healthier option for families.
- Rich in essential nutrients like iron, omega-3, and protein.
- Convenient multipack format for easy storage and portion control.
⚠️ What to Watch
- Some users find the taste less appealing compared to sugary cereals.
- Texture may be too gritty for certain preferences.
- Higher price point compared to regular cereals.

Rs.775.00
⭐ Reviews Summary
✅ What Users Love
- Delicious flavor combination of fig and almond.
- High in protein and fiber, making it a healthy snack.
- Gluten-free and sweetened with honey, suitable for various dietary needs.
⚠️ What to Watch
- Some users find it too sweet for their taste.
- Price point may be higher compared to other granola options.
- Packaging can be difficult to reseal, leading to freshness concerns.

Rs.809.00
⭐ Reviews Summary
✅ What Users Love
- Delicious dark chocolate flavor enhances breakfast experience.
- High fiber content supports digestive health.
- Gluten-free and non-GMO ingredients cater to dietary restrictions.
⚠️ What to Watch
- Some users find the sweetness level too high.
- Packaging may not be resealable, affecting freshness.
- Price point is considered high compared to similar products.
Price Comparison
STORE NAME | DESCRIPTION | PRICE | |
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Oats Powder | iOat H2O | Instant Ready To Mix Beta Glucan Rich Flavoured Oats Powder | Breakfast Cereals (500g (Pack Of 1), Chocolate Creme) Estimated Delivery: 2-3 days
In Stock
|
Rs.399.00 Rs.600.00 COD
|
GO TO STORE GO TO STORE |
Oats Powder | iOat H2O | Instant Ready To Mix Beta Glucan Rich Flavoured Oats Powder | Breakfast Cereals (500g (Pack Of 1), Chocolate Creme) Estimated Delivery: 2-3 days
In Stock
COD
|