NIVIA Beast Gym Bag-4 Polyester, Unisex Gym Bags, Shoulder Bag for Men & Women with Separate Shoes Compartment, Carry Gym Accessories,Sports & Travel Bag

The NIVIA Beast Gym Bag-4 is a durable and versatile polyester gym bag designed for both men and women. With a separate compartment for shoes and plenty of space for gym accessories, this bag is perfect for those who lead an active lifestyle.

Key Features:
- Made of high-quality polyester material
- Separate compartment for shoes
- Adjustable shoulder strap for easy carrying
- Multiple pockets for organizing gym accessories

For whom:
This gym bag is ideal for anyone who frequents the gym or enjoys outdoor activities such as hiking, camping, or sports. It is suitable for both men and women looking for a functional and stylish bag to carry their gym essentials.

Pros:
- Spacious interior for all gym essentials
- Durable material that can withstand daily use
- Separate compartment for shoes to keep them away from other belongings

Cons:
- May be too large for those looking for a more compact gym bag
- Limited color options available

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Features like separate shoes compartment cater to user needs.	Livemint, The Hindu
Brand Strength	20	18	NIVIA is a well-established brand in the Indian fitness market.	TOI, Business Standard
Category Momentum	20	15	Growing demand for gym accessories in Indian market.	Mint, ET
Price Positioning	20	10	Competitively priced compared to similar gym bags in the market.	ET, Mint
Competition	10	8	Facing competition from other established gym bag brands.	Business Standard, The Hindu
Use-case Advantage	5	5	Versatile for gym, sports, and travel purposes.	TOI
Final Market Score	100	76/100 (3.80/5)	Strong brand and feature fit position the NIVIA Beast Gym Bag well in the Indian fitness market.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—