NIDHI S GRANDMAA SECRET Desi Ghee and Goat Milk Conditioner for Frizzy Hair Handmade Natural Conditioner for Dry Damaged Hair Controls Hair Fall Paraben Sulphate Free 200mL 1 Count

NIDHI S GRANDMAA SECRET Desi Ghee and Goat Milk Conditioner for Frizzy Hair Handmade Natural Conditioner for Dry Damaged Hair Controls Hair Fall Paraben Sulphate Free 200mL 1 Count

About Product: NIDHI'S GRANDMAA SECRET Desi Ghee and Goat Milk Conditioner is a handmade natural conditioner specifically designed for frizzy hair. It is formulated with the goodness of desi ghee and goat milk, known for their nourishing properties.
Key Features: - Controls frizz and tames unruly hair - Helps in repairing dry and damaged hair - Reduces hair fall and promotes healthy hair growth - Free from parabens and sulphates
For whom: This conditioner is ideal for individuals with frizzy, dry, and damaged hair looking for a natural and effective solution to improve the health of their hair.
Pros: - Natural ingredients like desi ghee and goat milk provide deep nourishment - Controls frizz and makes hair more manageable - Free from harmful chemicals like parabens and sulphates
Cons: - Some individuals may find the scent of desi ghee and goat milk to be overpowering - As with any natural product, results may vary for different individuals

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Unique combination of Desi Ghee and Goat Milk addresses specific needs of frizzy and damaged hair	IndiaRetailing
Brand Strength	20	18	Established brand with loyal customer base in the hair care segment	Brandwatch
Category Momentum	20	15	Growing demand for natural hair care products in Indian market	Mintel
Price Positioning	20	10	Competitively priced compared to similar premium natural conditioners in the market	Euromonitor
Competition	10	8	Facing moderate competition from other natural hair care brands offering similar solutions	Nielsen
Use-case Advantage	5	5	Effective in controlling hair fall and suitable for dry hair types	BeautyInsider
Final Market Score	100	76/100 (3.80/5)	A promising natural conditioner for frizzy and damaged hair with competitive pricing and unique ingredients.

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