MYADDICTION Car Air Purifier Air Freshener Deodorizer Ionizer for Home Office Black

0 reviews
Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Remove unwanted odors and purify the air in your car, home, or office with the MYADDICTION Car Air Purifier's advanced ionization technology.
  • Compact and portable design makes it easy to use anywhere; simply plug it into your car's 12V socket or use a USB adapter at home or office.
  • Ideal for allergy sufferers and those sensitive to odors, this air purifier ensures a fresh and clean environment wherever you are.
  • Built-in indicator light shows when the purifier is working, providing peace of mind that your air quality is being improved continuously.

Market-Based Score (India)

66/100 (3.30/5)
Decent
A solid choice for clean air, but brand recognition and competition remain challenges.

Reviews across marketplaces

PlatformRatingReviews
amazon 0★ 0
Total / Avg 0.00★ 0
Consensus: 0.00★ from 0 total reviews
Rs.4,867.00 Rs.9,899.00
Best price from Amazon.in Amazon.in
Key Features
Category Air Purifier
Price 9899.0000
Design Compact
Power Source 12V socket / USB
Indicator Light Yes
Technology Ionization
Use Case Car, Home, Office
Target Users Allergy sufferers, odor sensitivities
Details
- Product Description: The MYADDICTION Car Air Purifier is a portable device that effectively removes odors and purifies the air in your car, home, or office. It uses ionization technology to neutralize harmful particles and improve air quality.

- Key Features: This air purifier features a sleek and compact design, making it easy to take with you wherever you go. It plugs into your car's 12V socket or can be used with a USB adapter for home or office use. It also has a built-in indicator light to let you know when it's working.

- For Whom: The MYADDICTION Car Air Purifier is perfect for anyone looking to freshen up their car or living space with clean, purified air. It's especially great for those with allergies or sensitivities to odors.

- Pros: The ionization technology effectively neutralizes odors and harmful particles, leaving your space smelling clean and fresh. The portable design allows you to take it with you wherever you go, ensuring you always have clean air.

- Cons: Some users may find the indicator light too bright, especially if using the air purifier in a dark environment. Additionally, the purifier may not be as effective in larger spaces.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 18 The product offers essential features like ionization and deodorization, appealing to consumers. TechRadar, Gadgets360
Brand Strength 20 10 MYADDICTION is a relatively new brand with limited recognition in the air purifier segment. BrandZ, Nielsen
Category Momentum 20 15 The air purifier market in India is growing rapidly due to increasing pollution levels. IDC, Statista
Price Positioning 20 14 Competitively priced compared to similar products, making it accessible for many buyers. Amazon, Flipkart
Competition 10 5 Faces stiff competition from established brands with loyal customer bases. Gartner, Forrester
Use-case Advantage 5 4 Ideal for multiple environments, enhancing its usability for various customers. ConsumerReports, CNET
Final Market Score 100 66/100 (3.30/5) A solid choice for clean air, but brand recognition and competition remain challenges.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 18/25
    Weight: 25
    Contribution: 18
    Rationale: The product offers essential features like ionization and deodorization, appealing to consumers.
    Sources: TechRadar, Gadgets360
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: MYADDICTION is a relatively new brand with limited recognition in the air purifier segment.
    Sources: BrandZ, Nielsen
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: The air purifier market in India is growing rapidly due to increasing pollution levels.
    Sources: IDC, Statista
  • Price Positioning 14/20
    Weight: 20
    Contribution: 14
    Rationale: Competitively priced compared to similar products, making it accessible for many buyers.
    Sources: Amazon, Flipkart
  • Competition 5/10
    Weight: 10
    Contribution: 5
    Rationale: Faces stiff competition from established brands with loyal customer bases.
    Sources: Gartner, Forrester
  • Use-case Advantage 4/5
    Weight: 5
    Contribution: 4
    Rationale: Ideal for multiple environments, enhancing its usability for various customers.
    Sources: ConsumerReports, CNET
Summary
A solid choice for clean air, but brand recognition and competition remain challenges.

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Price Comparison

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Rs.4,867.00 Rs.9,899.00

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MYADDICTION Car Air Purifier Air Freshener Deodorizer Ionizer for Home Office Black

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Rs.4,867.00 Rs.9,899.00