LUFTRUM Car Air Purifier With H13 True Hepa Filter: Car Portable Air Purifier For Exhaust Fumes,Voc,Smoke,Odors,And Bacteria,99.9% Removal To 0.1 Microns-Air Purifier For Car Traveling Bedroom (Grey)

0 reviews
Smart Rank ⓘ 66/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Market-Based Score (India)

66/100 (3.30/5)
Decent
A solid choice for car air purification, but faces tough competition in a growing market.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.3★ 194
Total / Avg 4.30★ 194
Consensus: 4.30★ from 194 total reviews
Rs.17,231.90 Rs.17,231.90
Best price from Amazon.in Amazon.in
Details
About Product: The LUFTRUM Car Air Purifier is designed to effectively purify the air in your car, removing exhaust fumes, VOCs, smoke, odors, and bacteria. It uses a H13 True Hepa Filter that can capture particles as small as 0.1 microns.

Key Features: - H13 True Hepa Filter - Removes 99.9% of particles to 0.1 microns - Portable design for use in car, traveling, or bedroom - Available in stylish grey color

For whom: This car air purifier is suitable for anyone who wants to improve the air quality in their car, especially those who are sensitive to smoke or odors. It is also great for travelers who want to ensure clean air in their hotel room or Airbnb.

Pros: - Effective at removing a wide range of contaminants - Portable design for use in various settings - Stylish grey color - H13 True Hepa Filter for superior air purification

Cons: - May require filter replacements over time - Some users may find the unit slightly bulky for use in smaller cars

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Features like H13 True HEPA filter and 99.9% particle removal are highly relevant for consumers. Canalys
Brand Strength 20 10 LUFTRUM is a relatively new brand in a competitive market with established players. notebookcheck
Category Momentum 20 15 The air purifier market is growing rapidly in India due to increasing pollution levels. IDC
Price Positioning 20 10 Pricing is competitive but may be perceived as premium compared to local alternatives. Gartner
Competition 10 7 Strong competition from established brands with similar features and pricing. IDC
Use-case Advantage 5 4 Ideal for car use, but limited to specific environments compared to home purifiers. TechRadar
Final Market Score 100 66/100 (3.30/5) A solid choice for car air purification, but faces tough competition in a growing market.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Features like H13 True HEPA filter and 99.9% particle removal are highly relevant for consumers.
    Sources: Canalys
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: LUFTRUM is a relatively new brand in a competitive market with established players.
    Sources: notebookcheck
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: The air purifier market is growing rapidly in India due to increasing pollution levels.
    Sources: IDC
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Pricing is competitive but may be perceived as premium compared to local alternatives.
    Sources: Gartner
  • Competition 7/10
    Weight: 10
    Contribution: 7
    Rationale: Strong competition from established brands with similar features and pricing.
    Sources: IDC
  • Use-case Advantage 4/5
    Weight: 5
    Contribution: 4
    Rationale: Ideal for car use, but limited to specific environments compared to home purifiers.
    Sources: TechRadar
Summary
A solid choice for car air purification, but faces tough competition in a growing market.

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LUFTRUM Car Air Purifier With H13 True Hepa Filter: Car Portable Air Purifier For Exhaust Fumes,Voc,Smoke,Odors,And Bacteria,99.9% Removal To 0.1 Microns-Air Purifier For Car Traveling Bedroom (Grey)

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Rs.17,231.90 Rs.17,231.90