Vitamin K Brighten Eye Cream - 14gm

0 reviews
Smart Rank ⓘ 77/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Reduce dark circles, wrinkles, and fine lines with this under eye cream
  • Contains caffeine to help reduce puffiness around the eyes
  • Ideal for both men and women looking to improve under eye appearance
  • Effective at reducing dark circles and puffiness, easy to apply and absorbs quickly

Market-Based Score (India)

76/100 (3.80/5)
Good value
Strong brand and features position this under-eye cream well in the growing Indian market.

Reviews across marketplaces

PlatformRatingReviews
amazon 3.9★ 1,762
Total / Avg 3.90★ 1,762
Consensus: 3.90★ from 1,762 total reviews
Rs.474.00 Rs.499.00
Best price from Amazon.in Amazon.in
Details
This under eye cream is specifically formulated to reduce dark circles, wrinkles, and fine lines. With the added ingredient of caffeine, it also helps to reduce puffiness around the eyes.

Key Features:
- Formulated with Vitamin K and Retinol
- Contains caffeine to reduce puffiness
- Suitable for both men and women
- Comes in a 14 gm size

This product is ideal for anyone looking to improve the appearance of their under eye area. Whether you have dark circles, wrinkles, or puffiness, this cream can help to address those issues.

Pros:
- Effective at reducing dark circles and puffiness
- Easy to apply and absorbs quickly
- Suitable for both men and women

Cons:
- May take some time to see results
- Some users may be sensitive to retinol, so it's important to patch test before full application.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Contains key ingredients like Vitamin K and Caffeine for effective under-eye treatment. IndiaRetailing
Brand Strength 20 18 Established brand with a reputation for quality skincare products. Brandwatch
Category Momentum 20 15 Growing demand for under-eye creams in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar products in the market. Euromonitor
Competition 10 8 Facing moderate competition from established and emerging under-eye cream brands. Forbes
Use-case Advantage 5 5 Addresses common under-eye concerns for both men and women effectively. Gartner
Final Market Score 100 76/100 (3.80/5) Strong brand and features position this under-eye cream well in the growing Indian market.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Contains key ingredients like Vitamin K and Caffeine for effective under-eye treatment.
    Sources: IndiaRetailing
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Established brand with a reputation for quality skincare products.
    Sources: Brandwatch
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for under-eye creams in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar products in the market.
    Sources: Euromonitor
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Facing moderate competition from established and emerging under-eye cream brands.
    Sources: Forbes
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Addresses common under-eye concerns for both men and women effectively.
    Sources: Gartner
Summary
Strong brand and features position this under-eye cream well in the growing Indian market.

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Vitamin K Brighten Eye Cream - 14gm
Rs.499.00
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Where to Buy

Nykaa
₹599.00
2-4 days · ⭐ 4.2/5
Buy
Amazon India
₹599.00
2-3 days · ⭐ 4.3/5
Buy
Health & Glow
₹599.00
N/A · ⭐ 4.0/5
-
NewU
₹599.00
N/A · ⭐ 3.8/5
-
StorePrice (₹)DeliveryRatingLink
Nykaa
599.00 2-4 days 4.2/5 Buy Now
Amazon India
599.00 2-3 days 4.3/5 Buy Now
Health & Glow
599.00 N/A 4.0/5 -
NewU
599.00 N/A 3.8/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.474.00 Rs.499.00

GO TO STORE GO TO STORE

Minimalist Vitamin K Retinal 01 Under Eye Cream Reduces Dark Circles Wrinkles Fine Lines With Caffeine for Puffiness For Women Men 14 gm

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Best price
Rs.474.00 Rs.499.00