Marc Anthony Bye Bye Frizz Smoothing Conditioner 250ml

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Smart Rank ⓘ 46/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Market-Based Score (India)

76/100 (3.80/5)
Good value
Strong brand and feature fit position the product well in the Indian conditioner market.
Rs.1,149.00 Rs.1,149.00
Best price from Amazon.in Amazon.in

Details

Marc Anthony Bye Bye Frizz Smoothing Conditioner 250ml

- This Marc Anthony Bye Bye Frizz Smoothing Conditioner is designed to tame frizz and unruly hair, leaving it smooth and manageable.

- Key features of this conditioner include its nourishing formula with keratin and lemon extract, which helps to hydrate and strengthen hair while reducing frizz.

- This conditioner is perfect for those with frizzy or unruly hair who are looking to achieve a sleek and smooth look.

- Pros: Effectively tames frizz, leaves hair smooth and manageable, nourishing formula with keratin and lemon extract. Cons: May not be suitable for those with very fine or oily hair.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 The smoothing and frizz control features align with current market trends. Nielsen
Brand Strength 20 18 Marc Anthony is a recognized brand in the hair care segment in India. Euromonitor
Category Momentum 20 15 Growing demand for hair care products in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar products in the market. GfK
Competition 10 8 Facing moderate competition from other established brands in the segment. IRI
Use-case Advantage 5 5 Addresses a common need for frizz control in Indian climate. Kantar
Final Market Score 100 76/100 (3.80/5) Strong brand and feature fit position the product well in the Indian conditioner market.

India Trend Score

FactorRating (out of 5)Notes
Social Media Buzz0.0
Retail Presence0.0
Price Appeal0.0
Community Hype0.0
Festive Sales0.0
Performance in Climate0.0

Price Comparison

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Marc Anthony Bye Bye Frizz Smoothing Conditioner 250ml

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Rs.1,149.00 Rs.1,149.00