Lakme Rose Loose Face Powder with Sunscreen Warm Pink Face Makeup for a Rosy Glow Matte Finish for Oily Skin Control 40 g

Lakme Rose Loose Face Powder with Sunscreen Warm Pink Face Makeup for a Rosy Glow Matte Finish for Oily Skin Control 40 g

This Lakme Rose Loose Face Powder is a versatile face makeup product that not only gives you a rosy glow but also helps control oily skin. The warm pink shade adds a touch of color to your complexion while the matte finish keeps your skin looking fresh and shine-free all day long.

Key Features: - Contains sunscreen to protect your skin from harmful UV rays - Lightweight formula that blends easily and feels comfortable on the skin - Long-lasting matte finish that helps control oil and shine - Can be used alone or on top of foundation for added coverage

For whom: This face powder is perfect for anyone looking for a natural rosy glow with added oil control. It is suitable for all skin types, but particularly beneficial for those with oily skin who struggle with shine throughout the day.

Pros: - Adds a subtle pop of color to the complexion - Provides sun protection with added sunscreen - Helps control oil and shine for a matte finish - Lightweight and comfortable formula Cons: - May not be suitable for those with very dry skin, as it can accentuate dry patches - The warm pink shade may not be suitable for all skin tones, especially for those with cool undertones

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Sunscreen and matte finish align well with Indian consumer preferences	Vogue India
Brand Strength	20	18	Lakme's strong brand presence and trust in the Indian market	Brand Equity
Category Momentum	20	15	Growing demand for compact powders in Indian market	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market	Femina
Competition	10	8	Facing moderate competition from other established brands in the compact powder segment	Cosmopolitan India
Use-case Advantage	5	5	Addresses the need for oily skin control with a rosy glow	Elle India
Final Market Score	100	76/100 (3.80/5)	Lakme Rose Loose Face Powder is well-positioned in the Indian compact powder market with its unique features and competitive pricing.

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