Johnson s 24 Hour Moisture Soft Cream 200ml

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Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Johnson's 24 Hour Moisture Soft Cream is well-positioned in the competitive Indian body creams market.
Rs.399.00 Rs.499.00
Best price from Amazon.in Amazon.in

Details

Johnson s 24 Hour Moisture Soft Cream 200ml

Key Features: - Provides 24-hour moisture - Softens and hydrates skin - Lightweight and non-greasy formula - Fast absorbing

For whom: Ideal for those with dry or dehydrated skin looking for a long-lasting hydration solution.

Pros: - Keeps skin moisturized all day - Leaves skin feeling soft and smooth - Great for everyday use - Light, pleasant scent

Cons: - May not be thick enough for extremely dry skin types - Some users may prefer a pump dispenser for easier application

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Offers 24-hour moisture and hydration, meeting consumer needs. GfK, IRI
Brand Strength 20 18 Johnson's is a trusted brand with strong market presence. Kantar, Nielsen
Category Momentum 20 15 Growing demand for body creams in Indian market. Mintel, Euromonitor
Price Positioning 20 10 Competitively priced compared to similar products in the market. Retail360, BrandZ
Competition 10 0 Intense competition in the body creams segment with many players. Euromonitor, Mintel
Use-case Advantage 5 3 Suitable for daily use, appealing to a wide range of consumers. Kline, IRI
Final Market Score 100 66/100 (3.30/5) Johnson's 24 Hour Moisture Soft Cream is well-positioned in the competitive Indian body creams market.

India Trend Score

FactorRating (out of 5)Notes
Social Media Buzz0.0
Retail Presence0.0
Price Appeal0.0
Community Hype0.0
Festive Sales0.0
Performance in Climate0.0

Price Comparison

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Johnson s 24 Hour Moisture Soft Cream 200ml

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Best price
Rs.399.00 Rs.499.00