Brand X Aluminum Foil​​ - 100 Meters for Food Packing, Cooking, & Baking - Super Saver Family Pack - 11 Microns Thickness

This House Wrap Aluminium Foil is perfect for food packing, cooking, and baking. With 100 meters in length, this super saver family pack of foil paper will last you a long time.

Key Features:
- 11 microns thickness for durability
- Versatile for various uses in the kitchen
- Easy to tear and wrap around food items
For whom:
This product is perfect for families who cook and bake frequently, as well as for individuals who like to meal prep and store food for later.

Pros:
- Great value for money with 100 meters in length
- Thick enough to protect food from outside elements
- Easy to use and tear for convenience in the kitchen
Cons:
- May be too large for individuals who do not use foil frequently
- Not as environmentally friendly as reusable alternatives

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	The 100 meters length and 11 microns thickness cater well to Indian households' needs.	Retail360
Brand Strength	20	15	Brand X is a trusted name in the Indian market for kitchen essentials.	Brand Equity
Category Momentum	20	10	Growing demand for food packaging solutions in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	PriceWatch
Competition	10	9	Facing moderate competition from other established brands in the segment.	MarketPulse
Use-case Advantage	5	2	Versatile usage for food packing, cooking, and baking enhances its utility.	KitchenTrends
Final Market Score	100	66/100 (3.30/5)	Brand X Aluminum Foil​​ - 100 Meters is a strong contender in the Indian market for kitchen essentials.

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