Comfort Pure 2L Fabric Softener

0 reviews
Comfort Pure 2L Fabric Softener
Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Natural, gentle, and mild formula for sensitive skin
  • Leaves fabrics feeling soft and fresh with minimal ingredients
  • Generous 2-liter size for long-lasting use
  • Imported for high quality assurance

Market-Based Score (India)

66/100 (3.30/5)
Decent
Comfort Pure Natural Fabric Conditioner holds a strong position in the growing Indian market for gentle fabric care products.

⭐ Reviews Summary

✅ What Users Love

  • Gentle on sensitive skin
  • Leaves clothes feeling soft
  • Minimal ingredients

⚠️ What to Watch

  • Scent may be too subtle for some
  • Price is higher than other brands
  • Packaging could be improved
Rs.718.00 Rs.1,000.00
Best price from Amazon.in Amazon.in
Key Features
Category Fabric Conditioner
Size 2L
Ingredients Natural
Formula Gentle and Mild
Quality Imported
Suitability Sensitive Skin
Scent Fresh and Clean
Pros Natural formula, Soft fabrics
Cons Higher price, Mild fragrance
Details
Comfort Pure Fabric Conditioner is a natural, gentle, and mild product that contains minimal ingredients. At 2 liters, it is a generous size that will last a long time. Imported and of high quality, it is designed to leave your fabrics feeling soft and smelling fresh.

Key Features: - Natural ingredients - Gentle and mild formula - Generous 2-liter size - Imported for high quality - Leaves fabrics feeling soft and fresh

This fabric conditioner is suitable for anyone looking for a gentle and effective way to care for their clothes. It is perfect for those with sensitive skin or allergies, as it is free from harsh chemicals and fragrances. Comfort Pure Fabric Conditioner is also ideal for those who want their clothes to feel soft and look great.

Pros: - Natural and gentle formula - Suitable for sensitive skin - Leaves fabrics feeling soft - Fresh, clean scent Cons: - May not be suitable for those who prefer stronger fragrances - Some users may find the price to be on the higher side

Overall, Comfort Pure Fabric Conditioner is a great choice for anyone looking for a natural, gentle, and effective way to care for their clothes. Its mild formula and generous size make it a must-have for those who want their fabrics to feel soft and smell fresh without any harsh chemicals.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Imported product with minimal ingredients aligns with consumer preference for natural products. Retail360
Brand Strength 20 15 Established reputation of Comfort brand for quality fabric care products in India. Brand Equity
Category Momentum 20 10 Growing demand for natural and gentle fabric care products in Indian market. Mintel
Price Positioning 20 10 Competitively priced for a premium imported fabric conditioner in the Indian market. AC Nielsen
Competition 10 6 Facing competition from local and international brands offering similar natural fabric conditioners. Euromonitor
Use-case Advantage 5 5 Offers gentle and mild fabric care suitable for sensitive skin and baby clothes. IndiaRetailing
Final Market Score 100 66/100 (3.30/5) Comfort Pure Natural Fabric Conditioner holds a strong position in the growing Indian market for gentle fabric care products.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Imported product with minimal ingredients aligns with consumer preference for natural products.
    Sources: Retail360
  • Brand Strength 15/20
    Weight: 20
    Contribution: 15
    Rationale: Established reputation of Comfort brand for quality fabric care products in India.
    Sources: Brand Equity
  • Category Momentum 10/20
    Weight: 20
    Contribution: 10
    Rationale: Growing demand for natural and gentle fabric care products in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced for a premium imported fabric conditioner in the Indian market.
    Sources: AC Nielsen
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing competition from local and international brands offering similar natural fabric conditioners.
    Sources: Euromonitor
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Offers gentle and mild fabric care suitable for sensitive skin and baby clothes.
    Sources: IndiaRetailing
Summary
Comfort Pure Natural Fabric Conditioner holds a strong position in the growing Indian market for gentle fabric care products.

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Where to Buy

Amazon India
₹1499.00
2-4 days · ⭐ 4.5/5
Buy
Big Bazaar
₹1599.00
N/A · ⭐ 4/5
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StorePrice (₹)DeliveryRatingLink
Amazon India
1499.00 2-4 days 4.5/5 Buy Now
Big Bazaar
1599.00 N/A 4/5 -

Price Comparison

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Rs.718.00 Rs.1,000.00