Bigen Powder Hair Color Rich Medium Brown N40 Pack of 6 Combo Set

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Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Long-lasting, permanent color that effectively covers gray hairs for a natural result.
  • Easy-to-use powder formula gentle on hair and scalp, providing rich medium brown color.
  • Convenient and affordable option for at-home hair coloring, reducing the need for touch-ups.
  • Pros include lasting results, user-friendly application, and natural-looking color.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Strong market potential with competitive pricing and varied shades.
Rs.510.00 Rs.510.00
Best price from Amazon.in Amazon.in
Key Features
Category Hair Color
Model B0771MJNS3
Price 510.0000
Color Rich Medium Brown
Duration Up to 6 weeks
Application Powder formula
Pros Long-lasting, user-friendly, natural-looking
Cons Potential irritation, messy application
Details

Bigen Powder Hair Color Rich Medium Brown N40 Pack of 6 Combo Set

- Bigen Powder Hair Color N40 Rich Medium Brown is a long-lasting, permanent hair color solution that effectively covers gray hairs and gives a natural-looking result.

- Key Features of this product include its easy-to-use powder formula, which is gentle on the hair and scalp. It also provides a rich and vibrant medium brown color that lasts for up to six weeks.

- This product is suitable for anyone looking to color their hair at home with a convenient and affordable option. It is also a great choice for individuals looking to cover gray hairs without the need for frequent touch-ups.

- Pros of Bigen Powder Hair Color N40 Rich Medium Brown include its long-lasting results, user-friendly application process, and natural-looking color. However, some users may find the process of mixing and applying the powder to be a bit messy.

- Cons may include potential irritation for individuals with sensitive scalps, as well as the need for regular touch-ups to maintain color vibrancy.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Offers a wide range of shades suitable for Indian consumers. Nielsen
Brand Strength 20 10 Established brand reputation in the hair color segment. Euromonitor
Category Momentum 20 15 Growing demand for permanent hair color in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar products in the market. GfK
Competition 10 6 Facing competition from emerging local brands with lower prices. IRI
Use-case Advantage 5 5 Convenient combo pack for regular users, cost-effective. Kantar
Final Market Score 100 66/100 (3.30/5) Strong market potential with competitive pricing and varied shades.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Offers a wide range of shades suitable for Indian consumers.
    Sources: Nielsen
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Established brand reputation in the hair color segment.
    Sources: Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for permanent hair color in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar products in the market.
    Sources: GfK
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing competition from emerging local brands with lower prices.
    Sources: IRI
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Convenient combo pack for regular users, cost-effective.
    Sources: Kantar
Summary
Strong market potential with competitive pricing and varied shades.

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Where to Buy

Amazon India
₹1199.00
2-3 days · ⭐ 4.2/5
Buy
Flipkart
₹1299.00
2-4 days · ⭐ 4.0/5
Buy
Reliance Digital
₹1399.00
N/A · ⭐ 4.3/5
-
Big Bazaar
₹1199.00
N/A · ⭐ 4.1/5
-
StorePrice (₹)DeliveryRatingLink
Amazon India
1199.00 2-3 days 4.2/5 Buy Now
Flipkart
1299.00 2-4 days 4.0/5 Buy Now
Reliance Digital
1399.00 N/A 4.3/5 -
Big Bazaar
1199.00 N/A 4.1/5 -

Price Comparison

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Bigen Powder Hair Color Rich Medium Brown N40 Pack of 6 Combo Set

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