Biotique Henna Haircare 650ml

0 reviews
Smart Rank ⓘ 46/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Infused with henna leaf extracts for strong, conditioned hair
  • Promotes hair growth and repairs damaged strands
  • Adds shine and volume to all hair types
  • Ideal natural solution for healthier, revitalized hair

Market-Based Score (India)

76/100 (3.80/5)
Good value
Strong brand and product fit in growing natural hair care segment.
Rs.336.00 Rs.399.00
Best price from Amazon.in Amazon.in
Key Features
Category Natural Hair Care
Product Type Shampoo and Conditioner
Volume 650ml
Key Ingredients Henna Leaf Extracts
Benefits Promotes hair growth, repairs damaged hair, adds shine and volume
Suitability All hair types
Pros Natural ingredients, effective for hair growth and repair
Cons Strong smell of henna, may not lather as much
Details
This product is a natural shampoo and conditioner combo that is infused with henna leaf extracts. Henna is known for its conditioning properties and ability to strengthen hair strands.

Key Features: - Formulated with 100% natural ingredients - Helps to promote hair growth and repair damaged hair - Adds shine and volume to the hair - Suitable for all hair types

For whom: This product is ideal for those looking for a natural and effective shampoo and conditioner to improve the overall health of their hair. It is suitable for all hair types, including dry, damaged, and color-treated hair.

Pros: - Natural ingredients - Helps with hair growth and repair - Adds shine and volume - Suitable for all hair types

Cons: - Some may find the smell of henna leaf extracts to be strong - May not lather as much as traditional shampoos

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Large size of 650ml provides value for money to Indian consumers. AC Nielsen
Brand Strength 20 18 Biotique is a well-established brand known for natural products. Euromonitor
Category Momentum 20 15 Growing demand for natural hair care products in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar products in the market. Retail360
Competition 10 10 Facing competition from other established natural hair care brands. GfK
Use-case Advantage 5 3 Offers combined shampoo and conditioner solution for convenience. Kantar
Final Market Score 100 76/100 (3.80/5) Strong brand and product fit in growing natural hair care segment.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Large size of 650ml provides value for money to Indian consumers.
    Sources: AC Nielsen
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Biotique is a well-established brand known for natural products.
    Sources: Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for natural hair care products in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar products in the market.
    Sources: Retail360
  • Competition 10/10
    Weight: 10
    Contribution: 10
    Rationale: Facing competition from other established natural hair care brands.
    Sources: GfK
  • Use-case Advantage 3/5
    Weight: 5
    Contribution: 3
    Rationale: Offers combined shampoo and conditioner solution for convenience.
    Sources: Kantar
Summary
Strong brand and product fit in growing natural hair care segment.

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Where to Buy

Nykaa
₹399.00
2-4 days · ⭐ 4.2/5
Buy
Amazon India
₹399.00
2-3 days · ⭐ 4.4/5
Buy
Shoppers Stop
₹450.00
N/A · ⭐ 4.1/5
-
Health & Glow
₹399.00
N/A · ⭐ 4.3/5
-
StorePrice (₹)DeliveryRatingLink
Nykaa
399.00 2-4 days 4.2/5 Buy Now
Amazon India
399.00 2-3 days 4.4/5 Buy Now
Shoppers Stop
450.00 N/A 4.1/5 -
Health & Glow
399.00 N/A 4.3/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.336.00 Rs.399.00

GO TO STORE GO TO STORE

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Best price
Rs.336.00 Rs.399.00