GUESS Girl Body Body Mist For Women 250 ml

GUESS Girl Body Body Mist For Women 250 ml

About Product: GUESS Girl Body Mist is a refreshing and feminine fragrance designed for women. It comes in a convenient 250ml bottle, perfect for on-the-go touch-ups throughout the day. The mist leaves a light and airy scent that lasts for hours.

Key Features: - Fresh and floral fragrance - Long-lasting scent - Convenient spray bottle - Ideal for daily wear

For Whom: This body mist is suitable for women of all ages who enjoy a light and feminine fragrance. It is perfect for those who prefer a refreshing scent that is not overpowering.

Pros & Cons: Pros: - Great value for the size of the bottle - Light and refreshing fragrance - Long-lasting scent - Convenient spray bottle Cons: - May not be suitable for those who prefer stronger, more intense scents - Some may find the fragrance too subtle for their liking

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Features align well with preferences of Indian women.	Vogue India
Brand Strength	20	18	Strong brand recognition and loyalty among Indian consumers.	Brand Equity
Category Momentum	20	15	Growing demand for body mists in Indian market.	Mintel
Price Positioning	20	10	Competitive pricing compared to similar products in the market.	Retail Today
Competition	10	8	Facing moderate competition from established and new brands.	Business Standard
Use-case Advantage	5	5	Versatile usage scenarios appealing to Indian consumers.	Femina
Final Market Score	100	76/100 (3.80/5)	Competitively priced body mist with strong brand appeal in growing Indian market.

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