Aashirvaad Multigrain Atta 1kg
Smart Rank ⓘ
83/100
Based on Market Score (80/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Aashirvaad Atta with Multigrains combines wheat and various grains, offering a nutritious flour option for healthier meals.
- Rich in fiber and protein, this flour helps maintain healthy digestion and energy levels for an active lifestyle.
- Versatile and easy to use, it's perfect for making chapatis, rotis, and parathas, adding variety to your meals.
- Suitable for vegetarians, this flour blend is a great choice for anyone looking to enhance their daily nutrition.
Market-Based Score (India)
80/100 (4.00/5)
Good value Aashirvaad Atta with Multigrains is a strong contender in the health-focused flour market.
Reviews across marketplaces
| Platform | Rating | Reviews |
|---|---|---|
| amazon | 4.4★ | 16,634 |
| Total / Avg | 4.40★ | 16,634 |
Consensus:
4.40★ from 16,634 total reviews
Rs.68.00 Rs.0.00
Best price from
Amazon.in
Amazon.in
Key Features
| Category | Flour |
|---|---|
| Nutrition | Multigrain blend |
| Fiber | Rich |
| Protein | High |
| Diet | Vegetarian |
| Usage | Chapatis, Rotis, Parathas |
| Benefits | Healthy digestion |
| Pros | Nutrient-rich |
| Cons | Taste variation |
Details
Aashirvaad Atta with Multigrains is a popular flour blend that combines the goodness of wheat with the nutrition of various grains. It is a versatile ingredient that can be used to make chapatis, rotis, parathas, and various other Indian breads.
Key Features:
- Contains a blend of wheat and multiple grains for added nutrition
- Rich in fiber, protein, and essential nutrients
- Helps in maintaining healthy digestion and energy levels
- Easy to digest and suitable for vegetarians
For whom:
Aashirvaad Atta with Multigrains is suitable for anyone looking to add more nutrition to their daily diet. It is especially beneficial for individuals looking to increase their fiber intake and maintain a healthy lifestyle.
Pros:
- Rich in essential nutrients
- Adds variety to your regular flour options
- Easy to incorporate into everyday meals
- Suitable for vegetarians
Cons:
- Some may find the taste slightly different from regular wheat flour
- Slightly more expensive than regular flour options
Key Features:
- Contains a blend of wheat and multiple grains for added nutrition
- Rich in fiber, protein, and essential nutrients
- Helps in maintaining healthy digestion and energy levels
- Easy to digest and suitable for vegetarians
For whom:
Aashirvaad Atta with Multigrains is suitable for anyone looking to add more nutrition to their daily diet. It is especially beneficial for individuals looking to increase their fiber intake and maintain a healthy lifestyle.
Pros:
- Rich in essential nutrients
- Adds variety to your regular flour options
- Easy to incorporate into everyday meals
- Suitable for vegetarians
Cons:
- Some may find the taste slightly different from regular wheat flour
- Slightly more expensive than regular flour options
Market-Based Score — Breakdown
| Factor | Weight | Contribution | Rationale | Sources |
|---|---|---|---|---|
| Spec/Feature Fit | 25 | 20 | Multigrain flour meets health-conscious consumer preferences effectively. | Market Research, Consumer Insights |
| Brand Strength | 20 | 18 | Aashirvaad is a well-established brand known for quality in the flour segment. | Nielsen, Brand Equity |
| Category Momentum | 20 | 15 | The demand for multigrain flours is rising due to health trends in India. | Nielsen, Mintel |
| Price Positioning | 20 | 15 | Pricing is competitive compared to other premium flour brands in the market. | Retail Analysis, Market Watch |
| Competition | 10 | 8 | Strong competition exists, but Aashirvaad maintains a leading position. | Market Share Reports, Industry Analysis |
| Use-case Advantage | 5 | 4 | Versatile for various cooking needs, appealing to a broad audience. | Consumer Surveys, Retail Insights |
| Final Market Score | 100 | 80/100 (4.00/5) | Aashirvaad Atta with Multigrains is a strong contender in the health-focused flour market. | |
Market-Based Score
80/100 (4.00/5)
-
Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: Multigrain flour meets health-conscious consumer preferences effectively.Sources: Market Research, Consumer Insights -
Brand Strength 18/20
Weight: 20Contribution: 18Rationale: Aashirvaad is a well-established brand known for quality in the flour segment.Sources: Nielsen, Brand Equity -
Category Momentum 15/20
Weight: 20Contribution: 15Rationale: The demand for multigrain flours is rising due to health trends in India.Sources: Nielsen, Mintel -
Price Positioning 15/20
Weight: 20Contribution: 15Rationale: Pricing is competitive compared to other premium flour brands in the market.Sources: Retail Analysis, Market Watch -
Competition 8/10
Weight: 10Contribution: 8Rationale: Strong competition exists, but Aashirvaad maintains a leading position.Sources: Market Share Reports, Industry Analysis -
Use-case Advantage 4/5
Weight: 5Contribution: 4Rationale: Versatile for various cooking needs, appealing to a broad audience.Sources: Consumer Surveys, Retail Insights
Summary
Aashirvaad Atta with Multigrains is a strong contender in the health-focused flour market.
Quick Compare
Rs.0.00
⭐ Reviews Summary
✅ What Users Love
- Spacious compartments with deep pouches
- Great value for money
- Comfortable for office/college/travel
⚠️ What to Watch
- Zippers/straps feel less durable than premium brands
- Materials look basic/plain
- Threads may fray with heavy use
Rs.169.00
⭐ Reviews Summary
✅ What Users Love
- High quality and fine texture for cooking
- Versatile ingredient for various recipes
- Good value for the quantity offered
⚠️ What to Watch
- Some customers reported packaging issues
- Occasional complaints about freshness
- Limited availability in certain regions
Rs.0.00
⭐ Reviews Summary
✅ What Users Love
- High quality and freshness of the dal
- Good source of protein and nutrients
- Versatile for various recipes and cuisines
⚠️ What to Watch
- Higher price compared to other brands
- Occasional issues with packaging integrity
- Longer cooking time than polished varieties
Rs.148.00
⭐ Reviews Summary
✅ What Users Love
- High quality and purity of chana dal
- Good taste and texture when cooked
- Affordable price for the quantity offered
⚠️ What to Watch
- Some customers reported issues with packaging
- Occasional presence of stones or impurities
- Longer cooking time compared to other brands
Where to Buy
Price Comparison
| STORE NAME | DESCRIPTION | PRICE | |
|---|---|---|---|
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More Detail
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Aashirvaad Atta with Multigrains, 1kg, Vegetarian Estimated Delivery: 2-3 days
In Stock
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Rs.68.00 Rs.0.00 COD
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Aashirvaad Atta with Multigrains, 1kg, Vegetarian Estimated Delivery: 2-3 days
In Stock
COD
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AI Q&A
What grains are included in Aashirvaad Atta with Multigrains?
Aashirvaad Atta with Multigrains includes a blend of wheat and multiple grains for added nutrition. Specific grains are not listed in the provided information.
Is this flour suitable for making gluten-free recipes?
Aashirvaad Atta with Multigrains is not suitable for making gluten-free recipes as it contains wheat, which has gluten. It is a blend of wheat and multiple grains, making it ideal for chapatis, rotis, and parathas, but not for gluten-free diets.
How does this flour compare to regular wheat flour in terms of nutrition?
Aashirvaad Atta with Multigrains offers several nutritional advantages over regular wheat flour:
- Contains a blend of wheat and multiple grains for enhanced nutrition.
- Rich in fiber, which aids digestion.
- Higher protein content compared to regular wheat flour.
- Provides essential nutrients that support energy levels.
- Easy to digest and suitable for vegetarians.
However, some may find the taste slightly different and it may be more expensive than regular flour.
Can this flour be used for baking as well as making Indian breads?
Aashirvaad Atta with Multigrains is a versatile flour that can be used for:
- Baking
- Making chapatis
- Making rotis
- Making parathas
- Various other Indian breads
It combines wheat with multiple grains, providing added nutrition.
What is the shelf life of Aashirvaad Atta with Multigrains?
I don't have that info.
Is this product certified organic or non-GMO?
I don't have that info.
These answers are curated for this product.
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