PRISTINE Deccan Gold Medium Roasted Filter Coffee Powder Co
Smart Rank ⓘ
73/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Enjoy a rich aroma and bold flavor with PRISTINE Deccan Gold Medium Roasted Filter Coffee, expertly crafted for coffee lovers.
- This premium blend features 80% coffee and 20% chicory, providing a balanced taste with a smooth, slightly bitter finish.
- Versatile for both filter coffee and espresso, this coffee powder caters to various brewing preferences and enhances your coffee experience.
- Ideal for those who appreciate a strong, full-bodied coffee, but may be too intense for those preferring milder flavors.
Market-Based Score (India)
66/100 (3.30/5)
Decent PRISTINE Deccan Gold offers a strong blend and brand appeal in a competitive coffee market.
Reviews across marketplaces
Platform | Rating | Reviews |
---|---|---|
amazon | 4.2★ | 2,808 |
Total / Avg | 4.20★ | 2,808 |
Consensus:
4.20★ from 2,808 total reviews
Key Features
Category | Coffee |
---|---|
Blend | 80% Coffee, 20% Chicory |
Roast | Medium |
Flavor | Rich aroma, bold |
Usage | Filter coffee, Espresso |
Weight | 500g |
Pros | Versatile, unique taste |
Cons | Bold flavor may be intense |
Details
This Deccan Gold Medium Roasted Filter Coffee Powder is a premium blend of 80% coffee and 20% chicory. It has been expertly roasted to bring out the rich aroma and bold flavor that coffee lovers crave.
Key Features: - Medium roast for a balanced flavor - Made with high-quality Arabica and Robusta coffee beans - Chicory adds a smooth and slightly bitter taste - Can be used for both filter coffee and espresso
This coffee powder is perfect for those who enjoy a strong and full-bodied coffee experience. It is ideal for anyone who appreciates the smoothness that chicory adds to their cup of coffee.
Pros: - Rich aroma and bold flavor - Versatile for use in filter coffee or espresso - Chicory adds a unique twist to the taste Cons: - For those who prefer a milder coffee, the bold flavor may be too intense
Key Features: - Medium roast for a balanced flavor - Made with high-quality Arabica and Robusta coffee beans - Chicory adds a smooth and slightly bitter taste - Can be used for both filter coffee and espresso
This coffee powder is perfect for those who enjoy a strong and full-bodied coffee experience. It is ideal for anyone who appreciates the smoothness that chicory adds to their cup of coffee.
Pros: - Rich aroma and bold flavor - Versatile for use in filter coffee or espresso - Chicory adds a unique twist to the taste Cons: - For those who prefer a milder coffee, the bold flavor may be too intense
Market-Based Score — Breakdown
Factor | Weight | Contribution | Rationale | Sources |
---|---|---|---|---|
Spec/Feature Fit | 25 | 18 | The blend of 80% coffee and 20% chicory caters well to local taste preferences. | IDC, FMCG News |
Brand Strength | 20 | 14 | PRISTINE is recognized for quality, enhancing its appeal in a competitive market. | BrandZ, Mintel |
Category Momentum | 20 | 15 | The coffee segment is experiencing strong growth in India due to rising consumer demand. | Nielsen, Euromonitor |
Price Positioning | 20 | 10 | Pricing is competitive but slightly higher than some local brands, affecting accessibility. | MarketWatch, Statista |
Competition | 10 | 5 | The market is crowded with established brands, posing a challenge for new entrants. | Nielsen, Euromonitor |
Use-case Advantage | 5 | 4 | Ideal for home brewing, appealing to coffee enthusiasts looking for convenience. | Consumer Reports, FMCG News |
Final Market Score | 100 | 66/100 (3.30/5) | PRISTINE Deccan Gold offers a strong blend and brand appeal in a competitive coffee market. |
Market-Based Score
66/100 (3.30/5)
-
Spec/Feature Fit 18/25
Weight: 25Contribution: 18Rationale: The blend of 80% coffee and 20% chicory caters well to local taste preferences.Sources: IDC, FMCG News -
Brand Strength 14/20
Weight: 20Contribution: 14Rationale: PRISTINE is recognized for quality, enhancing its appeal in a competitive market.Sources: BrandZ, Mintel -
Category Momentum 15/20
Weight: 20Contribution: 15Rationale: The coffee segment is experiencing strong growth in India due to rising consumer demand.Sources: Nielsen, Euromonitor -
Price Positioning 10/20
Weight: 20Contribution: 10Rationale: Pricing is competitive but slightly higher than some local brands, affecting accessibility.Sources: MarketWatch, Statista -
Competition 5/10
Weight: 10Contribution: 5Rationale: The market is crowded with established brands, posing a challenge for new entrants.Sources: Nielsen, Euromonitor -
Use-case Advantage 4/5
Weight: 5Contribution: 4Rationale: Ideal for home brewing, appealing to coffee enthusiasts looking for convenience.Sources: Consumer Reports, FMCG News
Summary
PRISTINE Deccan Gold offers a strong blend and brand appeal in a competitive coffee market.
Quick Compare

Rs.490.00
⭐ Reviews Summary
✅ What Users Love
- Rich and robust flavor profile.
- Convenient packaging for storage.
- Good balance of coffee and chicory.
⚠️ What to Watch
- Some users find it too strong.
- Chicory content may not appeal to all.
- Price point considered high by some buyers.

Rs.0.00
⭐ Reviews Summary
✅ What Users Love
- Refreshing flavor combination of lime and mint.
- Versatile mixer for various beverages, including mocktails and cocktails.
- Convenient 750ML bottle size for multiple uses.
⚠️ What to Watch
- Some users find it overly sweet.
- May not mix well with all types of spirits.
- Limited flavor options compared to other brands.

Rs.0.00
⭐ Reviews Summary
✅ What Users Love
- Rich aroma and flavor profile
- High-quality organic ingredients
- Long-lasting aftertaste
⚠️ What to Watch
- Higher price point compared to regular teas
- Loose leaves may require additional brewing equipment
- Some users find it too strong for their taste
Price Comparison
STORE NAME | DESCRIPTION | PRICE | |
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PRISTINE Deccan Gold Medium Roasted Filter Coffee Powder (Coffee-80%, Chicory-20%) 500g Estimated Delivery: 2-3 days
In Stock
|
Rs.426.00 Rs.490.00 COD
|
GO TO STORE GO TO STORE |
PRISTINE Deccan Gold Medium Roasted Filter Coffee Powder (Coffee-80%, Chicory-20%) 500g Estimated Delivery: 2-3 days
In Stock
COD
|