Gritzo SuperMilk Daily Nutrition for Kids 2-6 Years with Super Gummies Double Chocolate & Strawberry Combo Pack - 800g + 30 Gummies

Gritzo SuperMilk Daily Nutrition is a specially formulated milk powder for kids aged 2 to 6 years. It is enriched with essential vitamins and minerals to support the overall growth and development of children. The double chocolate flavor makes it a delicious and nutritious drink for kids.

Key Features: - Packed with essential vitamins and minerals - Double chocolate flavor - Easy to prepare milk powder - Contains super gummies with strawberry flavor - Suitable for kids aged 2 to 6 years

For whom: This product is ideal for parents looking to ensure their children receive the necessary nutrients for healthy growth and development. The double chocolate flavor and strawberry super gummies make it a fun and tasty option for kids.

Pros: - Provides essential nutrients for kids - Delicious double chocolate flavor - Convenient and easy to prepare - Contains fun strawberry super gummies

Cons: - Some children may not like the taste - Can be a bit pricey compared to regular milk powder

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Variety of flavors and nutritional content suitable for kids aged 2-6.	Euromonitor
Brand Strength	20	10	Established brand with positive reputation among parents.	Brandwatch
Category Momentum	20	15	Growing demand for kids' nutrition products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Retail360
Competition	10	6	Facing moderate competition from other established brands in the segment.	Nielsen
Use-case Advantage	5	5	Addresses specific nutritional needs of young children effectively.	GFK
Final Market Score	100	66/100 (3.30/5)	Strong product offering with good market fit for kids' daily nutrition needs in India.

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