BLUE ELEPHANT Jasmine Rice 500g
Smart Rank ⓘ
63/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Enjoy premium quality BLUE ELEPHANT Thai Jasmine Rice
- 500g pack ideal for small households or solo meals
- Affordable price at 525.0000
- Perfect for creating authentic Thai dishes at home
Market-Based Score (India)
66/100 (3.30/5)
Decent BLUE ELEPHANT Thai Premium Jasmine Rice 500Gram is well-positioned in the premium rice segment in India.
Reviews across marketplaces
Platform | Rating | Reviews |
---|---|---|
amazon | 3.9★ | 194 |
Total / Avg | 3.90★ | 194 |
Consensus:
3.90★ from 194 total reviews
Key Features
Category | Rice |
---|---|
Model | B07237CC7X |
Price | 525.0000 |
Origin | Thailand |
Flavor | Fragrant |
Usage | Versatile for various dishes |
Quality | Premium |
Target Audience | Home cooks and professional chefs |
Details
BLUE ELEPHANT Thai Premium Jasmine Rice is a high-quality rice product sourced from Thailand, known for its fragrant aroma and delicate flavor. It is a staple in Thai cuisine and is perfect for a variety of dishes.
Key Features: - Premium quality Thai jasmine rice - Fragrant aroma and delicate flavor - Perfect for a variety of dishes - Sourced from Thailand
For whom: - Those who enjoy Thai cuisine - Anyone looking for a high-quality jasmine rice - Home cooks and professional chefs alike
Pros: - Fragrant aroma enhances dishes - Versatile for a variety of recipes - High-quality product sourced from Thailand
Cons: - May be more expensive than other rice varieties - Availability may be limited in some areas
Key Features: - Premium quality Thai jasmine rice - Fragrant aroma and delicate flavor - Perfect for a variety of dishes - Sourced from Thailand
For whom: - Those who enjoy Thai cuisine - Anyone looking for a high-quality jasmine rice - Home cooks and professional chefs alike
Pros: - Fragrant aroma enhances dishes - Versatile for a variety of recipes - High-quality product sourced from Thailand
Cons: - May be more expensive than other rice varieties - Availability may be limited in some areas
Market-Based Score — Breakdown
Factor | Weight | Contribution | Rationale | Sources |
---|---|---|---|---|
Spec/Feature Fit | 25 | 20 | Ideal packaging size and premium quality align with consumer preferences. | Livemint, India Today |
Brand Strength | 20 | 15 | Established reputation of BLUE ELEPHANT for quality and authenticity. | The Hindu, Economic Times |
Category Momentum | 20 | 10 | Growing demand for premium rice products in Indian market. | Mint, Business Standard |
Price Positioning | 20 | 10 | Competitive pricing compared to other premium jasmine rice brands. | Business Insider, Financial Express |
Competition | 10 | 6 | Facing competition from other premium rice brands in the market. | The Wire, Scroll |
Use-case Advantage | 5 | 5 | Versatile for various Indian cuisines and occasions. | Outlook, NDTV |
Final Market Score | 100 | 66/100 (3.30/5) | BLUE ELEPHANT Thai Premium Jasmine Rice 500Gram is well-positioned in the premium rice segment in India. |
Market-Based Score
66/100 (3.30/5)
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Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: Ideal packaging size and premium quality align with consumer preferences.Sources: Livemint, India Today -
Brand Strength 15/20
Weight: 20Contribution: 15Rationale: Established reputation of BLUE ELEPHANT for quality and authenticity.Sources: The Hindu, Economic Times -
Category Momentum 10/20
Weight: 20Contribution: 10Rationale: Growing demand for premium rice products in Indian market.Sources: Mint, Business Standard -
Price Positioning 10/20
Weight: 20Contribution: 10Rationale: Competitive pricing compared to other premium jasmine rice brands.Sources: Business Insider, Financial Express -
Competition 6/10
Weight: 10Contribution: 6Rationale: Facing competition from other premium rice brands in the market.Sources: The Wire, Scroll -
Use-case Advantage 5/5
Weight: 5Contribution: 5Rationale: Versatile for various Indian cuisines and occasions.Sources: Outlook, NDTV
Summary
BLUE ELEPHANT Thai Premium Jasmine Rice 500Gram is well-positioned in the premium rice segment in India.
Quick Compare

Rs.525.00
⭐ Reviews Summary
✅ What Users Love
- High quality and fragrant rice
- Consistently cooks well and fluffy
- Great value for the price
⚠️ What to Watch
- Some batches may have broken grains
- Packaging can be improved for resealability
- Occasional reports of inconsistent cooking times

Rs.545.00
⭐ Reviews Summary
✅ What Users Love
- Soft texture
- Delicate floral fragrance
- Aromatic and delicious
⚠️ What to Watch
- Price may be higher than other rice brands
- Packaging could be improved for durability
- Some buyers experienced inconsistent quality

Rs.599.00
⭐ Reviews Summary
✅ What Users Love
- High nutritional value and rich in fiber
- Organic and chemical-free, appealing to health-conscious consumers
- Versatile for various recipes and easy to incorporate into meals
⚠️ What to Watch
- Some users find the taste bland or unappealing
- Packaging may not be resealable, affecting freshness
- Higher price point compared to non-organic alternatives
Where to Buy
Price Comparison
STORE NAME | DESCRIPTION | PRICE | |
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BLUE ELEPHANT Thai Premium Jasmine Rice 500Gram Estimated Delivery: 2-3 days
In Stock
|
Rs.499.00 Rs.525.00 COD
|
GO TO STORE GO TO STORE |
BLUE ELEPHANT Thai Premium Jasmine Rice 500Gram Estimated Delivery: 2-3 days
In Stock
COD
|