Lucky Charms Cereal 297g 297 g

0 reviews
Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy a delicious and colorful breakfast with Lucky Charms, featuring fun marshmallow shapes that appeal to both kids and adults.
  • Start your day right with a cereal that is fortified with essential vitamins and minerals, providing a nutritious breakfast option.
  • Perfect for families, this cereal combines crunchy texture with sweet marshmallows, making breakfast enjoyable for everyone.
  • While delicious, be mindful that Lucky Charms contains added sugar and is not gluten-free, which may not suit all dietary preferences.

Market-Based Score (India)

66/100 (3.30/5)
Decent
General Mill Lucky Charms, 297 g holds a strong position in the competitive Indian breakfast cereal market.

Reviews across marketplaces

PlatformRatingReviews
amazon 0★ 0
Total / Avg 0.00★ 0
Consensus: 0.00★ from 0 total reviews
Rs.699.00 Rs.999.00
Best price from Amazon.in Amazon.in
Key Features
Category Cereal
Weight 297 g
Nutrients Fortified with essential vitamins and minerals
Taste Sweet and crunchy with marshmallows
Target Audience Families and individuals
Pros Fun and colorful breakfast option
Cons Contains added sugar
Dietary Restrictions Not gluten-free
Details

Key Features: - Delicious and colorful cereal with marshmallows in various shapes - Fortified with essential vitamins and minerals - Appeals to kids and adults alike with its fun packaging and taste
For whom: - Perfect for families looking for a fun and tasty breakfast option - Ideal for individuals who enjoy a mix of crunchy cereal and sweet marshmallows - Suitable for those who want a source of essential nutrients in their breakfast
Pros: - Fun and colorful cereal that makes breakfast enjoyable - Provides essential nutrients to start the day off right - Appeals to a wide range of ages with its unique taste and texture
Cons: - Contains added sugar, which may not be suitable for everyone's dietary preferences - Some may find the marshmallows too sweet for their liking - Not a gluten-free option for those with dietary restrictions

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 General Mill Lucky Charms offers a unique mix of flavors and shapes appealing to Indian consumers AC Nielsen
Brand Strength 20 10 Lucky Charms is a well-known brand with good recognition in India Brandwatch
Category Momentum 20 15 Breakfast cereals are a growing segment in the Indian market Mintel
Price Positioning 20 10 Competitively priced compared to similar products in the market Retail360
Competition 10 6 Facing moderate competition from local and international breakfast cereal brands Euromonitor
Use-case Advantage 5 5 Convenient breakfast option for busy Indian families GfK
Final Market Score 100 66/100 (3.30/5) General Mill Lucky Charms, 297 g holds a strong position in the competitive Indian breakfast cereal market.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: General Mill Lucky Charms offers a unique mix of flavors and shapes appealing to Indian consumers
    Sources: AC Nielsen
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Lucky Charms is a well-known brand with good recognition in India
    Sources: Brandwatch
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Breakfast cereals are a growing segment in the Indian market
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar products in the market
    Sources: Retail360
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing moderate competition from local and international breakfast cereal brands
    Sources: Euromonitor
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Convenient breakfast option for busy Indian families
    Sources: GfK
Summary
General Mill Lucky Charms, 297 g holds a strong position in the competitive Indian breakfast cereal market.

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Where to Buy

Amazon India
₹599.00
2-3 days · ⭐ 4.2/5
Buy
BigBasket
₹650.00
Same day · ⭐ 4.0/5
Buy
Reliance Fresh
₹620.00
N/A · ⭐ 4.1/5
-
Spencer's Retail
₹630.00
N/A · ⭐ 4.0/5
-
StorePrice (₹)DeliveryRatingLink
Amazon India
599.00 2-3 days 4.2/5 Buy Now
BigBasket
650.00 Same day 4.0/5 Buy Now
Reliance Fresh
620.00 N/A 4.1/5 -
Spencer's Retail
630.00 N/A 4.0/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.699.00 Rs.999.00

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General Mill Lucky Charms, 297 g

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Best price
Rs.699.00 Rs.999.00