Britannia NutriChoice Cracker Biscuits - Sugar Free 300g

0 reviews

Smart Rank ⓘ 80/100

Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

Made with whole wheat flour for added nutrition
Sugar-free for diabetics or sugar-conscious
Light and crispy texture for on-the-go snacking
Healthier alternative with low sugar content

Market-Based Score (India)

76/100 (3.80/5)

Good value

Strong brand and product fit in growing health snack segment.

Reviews across marketplaces

Platform	Rating	Reviews
amazon	4.3★	8,835
Total / Avg	4.30★	8,835

Consensus: 4.30★ from 8,835 total reviews

Rs.39.00 Rs.55.00

Best price from

Amazon.in

Key Features

Category	Snack
Weight	300 g
Sugar Content	Sugar-free
Flour Type	Whole wheat
Texture	Light and crispy
Target Audience	Health-conscious individuals, diabetics
Pros	Low sugar, convenient packaging, high fiber
Cons	Less sweet taste, not suitable for wheat allergies

Details

Britannia NutriChoice Sugar Free Cracker Biscuits are a delicious and healthy snack option for those looking to cut down on their sugar intake.

Key Features: - Made with whole wheat flour for added nutrition - Sugar-free, making them a suitable option for diabetics or individuals looking to reduce sugar consumption - Light and crispy texture, perfect for snacking on the go

For whom: These biscuits are perfect for health-conscious individuals, diabetics, or anyone looking for a guilt-free snack option.

Pros: - Low sugar content makes them a healthier alternative to traditional biscuits - Convenient packaging allows for easy snacking on the go - Made with whole wheat flour for added fiber

Cons: - Some may find the taste to be less sweet compared to traditional biscuits - May not be suitable for those with wheat allergies or gluten intolerance Overall, Britannia NutriChoice Sugar Free Cracker Biscuits are a great option for those looking to make healthier snack choices without compromising on taste.

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Sugar-free and made with whole wheat align with health trends	Euromonitor
Brand Strength	20	18	Britannia is a trusted brand in the Indian market	Brand Equity
Category Momentum	20	15	Growing demand for healthy snacks in Indian market	Mintel
Price Positioning	20	10	Competitively priced compared to similar products	Retail360
Competition	10	8	Facing competition from other sugar-free snack brands	FMCG Monitor
Use-case Advantage	5	5	Convenient snacking option for health-conscious consumers	Grocery Times
Final Market Score	100	76/100 (3.80/5)	Strong brand and product fit in growing health snack segment.

Market-Based Score

76/100 (3.80/5)

Spec/Feature Fit 20/25

Weight: 25

Contribution: 20

Rationale: Sugar-free and made with whole wheat align with health trends

Sources: Euromonitor
Brand Strength 18/20

Weight: 20

Contribution: 18

Rationale: Britannia is a trusted brand in the Indian market

Sources: Brand Equity
Category Momentum 15/20

Weight: 20

Contribution: 15

Rationale: Growing demand for healthy snacks in Indian market

Sources: Mintel
Price Positioning 10/20

Weight: 20

Contribution: 10

Rationale: Competitively priced compared to similar products

Sources: Retail360
Competition 8/10

Weight: 10

Contribution: 8

Rationale: Facing competition from other sugar-free snack brands

Sources: FMCG Monitor
Use-case Advantage 5/5

Weight: 5

Contribution: 5

Rationale: Convenient snacking option for health-conscious consumers

Sources: Grocery Times

Summary

Strong brand and product fit in growing health snack segment.

Quick Compare

Britannia NutriChoice Cracker Biscuits - Sugar Free 300g

Rs.55.00

⭐ Reviews Summary

✅ What Users Love

Low in sugar, suitable for health-conscious consumers.
Crispy texture and enjoyable taste.
Convenient packaging for on-the-go snacking.

⚠️ What to Watch

Some users find the flavor bland compared to regular crackers.
May cause digestive discomfort for some individuals.
Higher price point compared to traditional biscuits.

Fruitri Walnut Kernels 400gm - Fresh & Natural

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⭐ Reviews Summary

✅ What Users Love

Fresh and natural taste
Convenient without shell
Great for snacking and cooking

⚠️ What to Watch

Some kernels may be smaller in size
Price can be on the higher side
Packaging could be improved

Happilo Green Raisins 500gm - Potassium Boost

Rs.325.00

⭐ Reviews Summary

✅ What Users Love

Flavourful and delicious snack
Good source of potassium
High in dietary fibre

⚠️ What to Watch

Some raisins may be too dry
Packaging could be improved
Price may be on the higher side

Britannia Choco Chip Cookies - 400g 400 g

Rs.150.00

⭐ Reviews Summary

✅ What Users Love

Delicious chocolate chip flavor
Crispy texture with a satisfying crunch
Convenient packaging for sharing or snacking

⚠️ What to Watch

Some customers find them too sweet
Occasional broken cookies in the package
Higher price compared to similar products

Where to Buy

BigBasket

₹75.00

2-3 days · ⭐ 4.2/5

Buy

Amazon India

₹80.00

2-4 days · ⭐ 4.3/5

Buy

Reliance Fresh

₹85.00

N/A · ⭐ 4/5

More Supermarket

₹82.00

N/A · ⭐ 4.1/5

Store	Price (₹)	Delivery	Rating	Link
BigBasket	75.00	2-3 days	4.2/5	Buy Now
Amazon India	80.00	2-4 days	4.3/5	Buy Now
Reliance Fresh	85.00	N/A	4/5	-
More Supermarket	82.00	N/A	4.1/5	-

Price Comparison

STORE NAME	DESCRIPTION	PRICE
More Detail	Britannia NutriChoice Sugar Free Cracker Biscuits Pouch, 300 g Estimated Delivery: 2-3 days In Stock	Rs.39.00 Rs.55.00 COD	GO TO STORE GO TO STORE
Britannia NutriChoice Sugar Free Cracker Biscuits Pouch, 300 g Estimated Delivery: 2-3 days In Stock COD