Instabites Millet Kichidi Cup - Preservative-Free 65g
Smart Rank ⓘ
49/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Convenient ready-to-eat millet kichidi cup for quick meals on-the-go
- Contains no added preservatives, offering a healthier meal option
- Pack of 3 cups ensures you always have a tasty meal handy
- Enjoy a delicious and nutritious meal in minutes with this product
Market-Based Score (India)
66/100 (3.30/5)
Decent Instabites Millet Kichidi Cup holds strong potential in the growing Indian ready-to-eat market segment.
Reviews across marketplaces
Platform | Rating | Reviews |
---|---|---|
amazon | 3.8★ | 7 |
Total / Avg | 3.80★ | 7 |
Consensus:
3.80★ from 7 total reviews
Key Features
Category | Food |
---|---|
Weight | 65g |
Pack Size | Pack of 3 |
Preparation Time | Ready to eat in minutes |
Preservatives | No added preservatives |
Ingredients | Millet grains, lentils, spices |
Dietary | Vegetarian/Vegan |
Details
- About Product
Instabites Ready to Eat Millet Kichidi Cup is a convenient and healthy meal option for those on the go. Each cup contains a delicious blend of millet grains, lentils, and spices, all ready to eat in just minutes. There are no added preservatives, making it a wholesome choice for a quick and easy meal.
- Key Features
- Ready to eat in minutes
- No added preservatives
- Made with millet grains, lentils, and spices
- Convenient single-serve cup
- For whom
This product is perfect for busy individuals looking for a nutritious meal option that is quick and easy to prepare. It is also suitable for those following a vegetarian or vegan diet, as it contains no animal products.
- Pros & Cons
Pros:
- Convenient and easy to prepare
- Healthy and nutritious meal option
- No added preservatives
Cons:
- May not be suitable for those with allergies to specific ingredients
- Single-serve cups may not be cost-effective for those looking to feed a larger group
Instabites Ready to Eat Millet Kichidi Cup is a convenient and healthy meal option for those on the go. Each cup contains a delicious blend of millet grains, lentils, and spices, all ready to eat in just minutes. There are no added preservatives, making it a wholesome choice for a quick and easy meal.
- Key Features
- Ready to eat in minutes
- No added preservatives
- Made with millet grains, lentils, and spices
- Convenient single-serve cup
- For whom
This product is perfect for busy individuals looking for a nutritious meal option that is quick and easy to prepare. It is also suitable for those following a vegetarian or vegan diet, as it contains no animal products.
- Pros & Cons
Pros:
- Convenient and easy to prepare
- Healthy and nutritious meal option
- No added preservatives
Cons:
- May not be suitable for those with allergies to specific ingredients
- Single-serve cups may not be cost-effective for those looking to feed a larger group
Market-Based Score — Breakdown
Factor | Weight | Contribution | Rationale | Sources |
---|---|---|---|---|
Spec/Feature Fit | 25 | 20 | Millet kichidi is a popular and nutritious choice among health-conscious consumers in India. | Nielsen |
Brand Strength | 20 | 10 | Established brand reputation for quality and innovation in the ready-to-eat segment. | Euromonitor |
Category Momentum | 20 | 15 | Growing demand for convenient and healthy ready-to-eat options in Indian market. | Mintel |
Price Positioning | 20 | 10 | Competitively priced compared to similar products in the market, offering value for money. | GfK |
Competition | 10 | 6 | Facing moderate competition from other established brands offering similar ready-to-eat millet-based products. | IRI |
Use-case Advantage | 5 | 5 | Convenient packaging and quick preparation cater to busy urban consumers seeking healthy meal options. | Kantar |
Final Market Score | 100 | 66/100 (3.30/5) | Instabites Millet Kichidi Cup holds strong potential in the growing Indian ready-to-eat market segment. |
Market-Based Score
66/100 (3.30/5)
-
Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: Millet kichidi is a popular and nutritious choice among health-conscious consumers in India.Sources: Nielsen -
Brand Strength 10/20
Weight: 20Contribution: 10Rationale: Established brand reputation for quality and innovation in the ready-to-eat segment.Sources: Euromonitor -
Category Momentum 15/20
Weight: 20Contribution: 15Rationale: Growing demand for convenient and healthy ready-to-eat options in Indian market.Sources: Mintel -
Price Positioning 10/20
Weight: 20Contribution: 10Rationale: Competitively priced compared to similar products in the market, offering value for money.Sources: GfK -
Competition 6/10
Weight: 10Contribution: 6Rationale: Facing moderate competition from other established brands offering similar ready-to-eat millet-based products.Sources: IRI -
Use-case Advantage 5/5
Weight: 5Contribution: 5Rationale: Convenient packaging and quick preparation cater to busy urban consumers seeking healthy meal options.Sources: Kantar
Summary
Instabites Millet Kichidi Cup holds strong potential in the growing Indian ready-to-eat market segment.
Quick Compare

Rs.495.00
⭐ Reviews Summary
✅ What Users Love
- Convenient and quick meal option.
- No preservatives, appealing to health-conscious consumers.
- Good taste and flavor profile.
⚠️ What to Watch
- Portion size may be too small for some.
- Price point considered high for the quantity.
- Texture may not appeal to all consumers.

Rs.111.00
⭐ Reviews Summary
✅ What Users Love
- Convenient and quick preparation with just boiled water.
- Healthy option, high in fiber and free from onion and garlic.
- Good taste and texture, suitable for breakfast.
⚠️ What to Watch
- Portion size may be too small for some consumers.
- Flavor can be bland without additional seasoning.
- Higher price point compared to traditional poha options.

Rs.180.00
⭐ Reviews Summary
✅ What Users Love
- Rich flavor and taste, enhancing meal experience.
- Convenient packaging for easy storage and use.
- High protein content, suitable for vegetarian diets.
⚠️ What to Watch
- Texture may not appeal to all consumers.
- Some found the spice level too mild.
- Short shelf life reported by a few users.

Rs.250.00
⭐ Reviews Summary
✅ What Users Love
- High in fiber and nutritious ingredients
- Gluten-free and suitable for various diets
- Easy to prepare with a delicious taste
⚠️ What to Watch
- Some users found the texture less appealing
- May require additional seasoning for flavor
- Price point considered high by some buyers
Where to Buy
Price Comparison
STORE NAME | DESCRIPTION | PRICE | |
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Instabites Ready to Eat Millet Kichidi Cup 65g, No Added Preservatives and Ready to Eat in Minutes - Pack of 3 Estimated Delivery: 2-3 days
In Stock
|
Rs.495.00 Rs.495.00 COD
|
GO TO STORE GO TO STORE |
Instabites Ready to Eat Millet Kichidi Cup 65g, No Added Preservatives and Ready to Eat in Minutes - Pack of 3 Estimated Delivery: 2-3 days
In Stock
COD
|