Instabites Millet Kichidi Cup - Preservative-Free 65g

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Instabites Millet Kichidi Cup - Preservative-Free 65g
Smart Rank ⓘ 49/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Convenient ready-to-eat millet kichidi cup for quick meals on-the-go
  • Contains no added preservatives, offering a healthier meal option
  • Pack of 3 cups ensures you always have a tasty meal handy
  • Enjoy a delicious and nutritious meal in minutes with this product

Market-Based Score (India)

66/100 (3.30/5)
Decent
Instabites Millet Kichidi Cup holds strong potential in the growing Indian ready-to-eat market segment.

Reviews across marketplaces

PlatformRatingReviews
amazon 3.8★ 7
Total / Avg 3.80★ 7
Consensus: 3.80★ from 7 total reviews

⭐ Reviews Summary

✅ What Users Love

  • Convenient and quick meal option.
  • No preservatives, appealing to health-conscious consumers.
  • Good taste and flavor profile.

⚠️ What to Watch

  • Portion size may be too small for some.
  • Price point considered high for the quantity.
  • Texture may not appeal to all consumers.
Rs.495.00 Rs.495.00
Best price from Amazon.in Amazon.in
Key Features
Category Food
Weight 65g
Pack Size Pack of 3
Preparation Time Ready to eat in minutes
Preservatives No added preservatives
Ingredients Millet grains, lentils, spices
Dietary Vegetarian/Vegan
Details
- About Product

Instabites Ready to Eat Millet Kichidi Cup is a convenient and healthy meal option for those on the go. Each cup contains a delicious blend of millet grains, lentils, and spices, all ready to eat in just minutes. There are no added preservatives, making it a wholesome choice for a quick and easy meal.

- Key Features

- Ready to eat in minutes
- No added preservatives
- Made with millet grains, lentils, and spices
- Convenient single-serve cup

- For whom

This product is perfect for busy individuals looking for a nutritious meal option that is quick and easy to prepare. It is also suitable for those following a vegetarian or vegan diet, as it contains no animal products.

- Pros & Cons

Pros:
- Convenient and easy to prepare
- Healthy and nutritious meal option
- No added preservatives

Cons:
- May not be suitable for those with allergies to specific ingredients
- Single-serve cups may not be cost-effective for those looking to feed a larger group

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Millet kichidi is a popular and nutritious choice among health-conscious consumers in India. Nielsen
Brand Strength 20 10 Established brand reputation for quality and innovation in the ready-to-eat segment. Euromonitor
Category Momentum 20 15 Growing demand for convenient and healthy ready-to-eat options in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar products in the market, offering value for money. GfK
Competition 10 6 Facing moderate competition from other established brands offering similar ready-to-eat millet-based products. IRI
Use-case Advantage 5 5 Convenient packaging and quick preparation cater to busy urban consumers seeking healthy meal options. Kantar
Final Market Score 100 66/100 (3.30/5) Instabites Millet Kichidi Cup holds strong potential in the growing Indian ready-to-eat market segment.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Millet kichidi is a popular and nutritious choice among health-conscious consumers in India.
    Sources: Nielsen
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Established brand reputation for quality and innovation in the ready-to-eat segment.
    Sources: Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for convenient and healthy ready-to-eat options in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar products in the market, offering value for money.
    Sources: GfK
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing moderate competition from other established brands offering similar ready-to-eat millet-based products.
    Sources: IRI
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Convenient packaging and quick preparation cater to busy urban consumers seeking healthy meal options.
    Sources: Kantar
Summary
Instabites Millet Kichidi Cup holds strong potential in the growing Indian ready-to-eat market segment.

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.495.00 Rs.495.00

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Instabites Ready to Eat Millet Kichidi Cup 65g, No Added Preservatives and Ready to Eat in Minutes - Pack of 3

Estimated Delivery: 2-3 days
In Stock COD

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Rs.495.00 Rs.495.00