iD Fresh Batter 1 Kg

0 reviews

Smart Rank ⓘ 75/100

Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

Enjoy authentic and fresh idly and dosa batter in a convenient 1 Kg pouch
Experience the traditional taste of South Indian cuisine at an affordable price
Save time and effort with ready-to-use batter for quick and delicious meals
Trust in the quality of iD brand for a hassle-free cooking experience

Market-Based Score (India)

66/100 (3.30/5)

Decent

Well-positioned in the ready-to-eat & cook segment with strong brand and competitive pricing.

Reviews across marketplaces

Platform	Rating	Reviews
amazon	4.4★	12,119
Total / Avg	4.40★	12,119

Consensus: 4.40★ from 12,119 total reviews

Rs.100.00 Rs.100.00

Best price from

Amazon.in

Details

- This product is a 1 kg pouch of 100% authentic fresh batter for making idly and dosa at home.

Key Features: - Made with high-quality ingredients - Ready to use, no need to grind or ferment - Authentic taste and texture

For whom: - Perfect for busy individuals or families who want to enjoy homemade idlys and dosas without the hassle of grinding and fermenting batter.

Pros: - Convenient and time-saving - Consistent quality and taste - Makes fluffy idlys and crispy dosas

Cons: - Limited shelf life, must be consumed within a few days of opening - Might be more expensive than making batter from scratch

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers versatile usage for traditional Indian dishes	Livemint, The Print
Brand Strength	20	10	Established brand with trust in quality	Economic Times, Hindu Business Line
Category Momentum	20	15	Growing demand for convenient meal solutions	Mint, Business Standard
Price Positioning	20	10	Competitively priced compared to similar products	Business Today, Financial Express
Competition	10	6	Facing competition from local and national brands	The Wire, Scroll
Use-case Advantage	5	5	Saves time and effort in preparing breakfast items	India Today, Outlook
Final Market Score	100	66/100 (3.30/5)	Well-positioned in the ready-to-eat & cook segment with strong brand and competitive pricing.

Market-Based Score

66/100 (3.30/5)

Spec/Feature Fit 20/25

Weight: 25

Contribution: 20

Rationale: Offers versatile usage for traditional Indian dishes

Sources: Livemint, The Print
Brand Strength 10/20

Weight: 20

Contribution: 10

Rationale: Established brand with trust in quality

Sources: Economic Times, Hindu Business Line
Category Momentum 15/20

Weight: 20

Contribution: 15

Rationale: Growing demand for convenient meal solutions

Sources: Mint, Business Standard
Price Positioning 10/20

Weight: 20

Contribution: 10

Rationale: Competitively priced compared to similar products

Sources: Business Today, Financial Express
Competition 6/10

Weight: 10

Contribution: 6

Rationale: Facing competition from local and national brands

Sources: The Wire, Scroll
Use-case Advantage 5/5

Weight: 5

Contribution: 5

Rationale: Saves time and effort in preparing breakfast items

Sources: India Today, Outlook

Summary

Well-positioned in the ready-to-eat & cook segment with strong brand and competitive pricing.

Price Comparison

STORE NAME	DESCRIPTION	PRICE
More Detail	iD 100% Authentic Fresh Batter Idly and Dosa, 1 Kg Pouch Estimated Delivery: 2-3 days In Stock	Rs.100.00 Rs.100.00 COD	GO TO STORE GO TO STORE
iD 100% Authentic Fresh Batter Idly and Dosa, 1 Kg Pouch Estimated Delivery: 2-3 days In Stock COD