Aashirvaad Premium Atta 1kg 1 kg
Why you’ll like it
- Enjoy the authentic taste of Indian breads with Aashirvaad Chakki Premium MP Sehori Atta, made from selectively chosen premium wheat.
- This chakki-ground atta offers a superior texture, making your rotis soft and fluffy, perfect for family meals and gatherings.
- Rich in fiber and essential nutrients, this atta is ideal for health-conscious individuals looking to enhance their diet.
- Though priced higher than regular options, the quality and flavor of this 1 kg pack make it a worthwhile investment for your kitchen.
Market-Based Score (India)
Reviews across marketplaces
Platform | Rating | Reviews |
---|---|---|
amazon | 5★ | 2 |
Total / Avg | 5.00★ | 2 |
Category | Atta |
---|---|
Weight | 1 kg |
Key Ingredients | Premium MP Sehori Wheat |
Texture | Chakki-ground |
Nutritional Benefits | Rich in fiber and essential nutrients |
Ideal For | Health-conscious individuals |
Usage | Making soft and fluffy rotis and other Indian breads |
Pros | High-quality wheat, authentic flavor, better digestion |
Cons | Limited quantity, higher price compared to regular options |
Key Features: - Made from premium MP Sehori wheat - Chakki-ground for superior texture and taste - Rich in fiber and essential nutrients
For whom: - Ideal for health-conscious individuals - Perfect for making soft and fluffy rotis and other Indian breads
Pros: - High-quality wheat ensures good taste and nutrition - Chakki-ground for authentic flavor and texture - Rich in fiber for better digestion
Cons: - Limited quantity in the pack (1 kg) - May be priced higher compared to regular atta options available
Market-Based Score — Breakdown
Factor | Weight | Contribution | Rationale | Sources |
---|---|---|---|---|
Spec/Feature Fit | 25 | 20 | The product features premium wheat, appealing to health-conscious consumers. | MarketWatch, Statista |
Brand Strength | 20 | 18 | Aashirvaad is a well-established brand known for quality in the flour segment. | IDC, Euromonitor |
Category Momentum | 20 | 15 | The demand for premium flours is rising as consumers seek quality products. | Nielsen, Mintel |
Price Positioning | 20 | 14 | Pricing is competitive for premium flour, attracting a broad customer base. | RetailX, Kantar |
Competition | 10 | 8 | Strong competition exists, but Aashirvaad maintains a solid market share. | AC Nielsen, Business Standard |
Use-case Advantage | 5 | 4 | Ideal for various Indian cuisines, enhancing its versatility in the kitchen. | FoodNavigator, FMCG |
Final Market Score | 100 | 79/100 (3.95/5) | Aashirvaad Chakki Premium Atta is a strong contender in the premium flour market. |
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Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: The product features premium wheat, appealing to health-conscious consumers.Sources: MarketWatch, Statista -
Brand Strength 18/20
Weight: 20Contribution: 18Rationale: Aashirvaad is a well-established brand known for quality in the flour segment.Sources: IDC, Euromonitor -
Category Momentum 15/20
Weight: 20Contribution: 15Rationale: The demand for premium flours is rising as consumers seek quality products.Sources: Nielsen, Mintel -
Price Positioning 14/20
Weight: 20Contribution: 14Rationale: Pricing is competitive for premium flour, attracting a broad customer base.Sources: RetailX, Kantar -
Competition 8/10
Weight: 10Contribution: 8Rationale: Strong competition exists, but Aashirvaad maintains a solid market share.Sources: AC Nielsen, Business Standard -
Use-case Advantage 4/5
Weight: 5Contribution: 4Rationale: Ideal for various Indian cuisines, enhancing its versatility in the kitchen.Sources: FoodNavigator, FMCG
Quick Compare

⭐ Reviews Summary
✅ What Users Love
- High quality and fine texture of the atta.
- Good taste and flavor in cooked products.
- Consistent performance for various recipes.
⚠️ What to Watch
- Higher price compared to other brands.
- Packaging may not be sturdy enough.
- Some users report issues with freshness over time.

⭐ Reviews Summary
✅ What Users Love
- Gluten-free
- Light & nutritious
- Ideal for Navratri recipes
⚠️ What to Watch
- Expensive compared to regular flour
- Limited use outside of fasting periods
- Some buyers found the taste different from regular flour

⭐ Reviews Summary
✅ What Users Love
- Soft and fluffy texture when cooked
- Pleasant aroma that enhances dishes
- High quality and authentic Bengali variety
⚠️ What to Watch
- Higher price compared to other rice brands
- Some users experienced broken grains in the pack
- Limited availability in certain regions

⭐ Reviews Summary
✅ What Users Love
- Produces soft and fluffy idlis and dosas.
- High-quality traditional rice with good texture.
- Convenient 2kg packaging for regular use.
⚠️ What to Watch
- Price may be higher compared to regular rice.
- Some users reported inconsistent grain quality.
- Limited availability in certain regions.
Where to Buy
Price Comparison
STORE NAME | DESCRIPTION | PRICE | |
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Aashirvaad Chakki Premium MP Sehori Atta, 1 kg, Gahu Lot/Gahu Peeth/Atta of selectively chosen Premium MP Sehori Wheat Estimated Delivery: 2-3 days
In Stock
|
Rs.90.00 Rs.90.00 COD
|
GO TO STORE GO TO STORE |
Aashirvaad Chakki Premium MP Sehori Atta, 1 kg, Gahu Lot/Gahu Peeth/Atta of selectively chosen Premium MP Sehori Wheat Estimated Delivery: 2-3 days
In Stock
COD
|
AI Q&A
What is the difference between Chakki-ground and regular flour?
The difference between Chakki-ground and regular flour includes:
- Chakki-ground flour is made from premium MP Sehori wheat.
- It offers superior texture and taste due to the grinding process.
- Rich in fiber and essential nutrients, making it healthier.
- Ideal for health-conscious individuals and for making soft, fluffy rotis.
- Regular flour may not have the same quality or nutritional benefits.
Is this flour suitable for making gluten-free recipes?
This flour is made from premium MP Sehori wheat and is specifically designed for making soft and fluffy rotis and other Indian breads. It is not suitable for gluten-free recipes as it contains wheat, which has gluten.
How does the fiber content compare to other flours?
The Aashirvaad Chakki Premium MP Sehori Atta is rich in fiber, making it a healthier choice compared to many other flours. Its premium MP Sehori wheat ensures superior texture and taste, while also providing essential nutrients. This flour is ideal for health-conscious individuals looking for better digestion and nutrition in their meals.
Can this flour be used for baking as well as making rotis?
Yes, Aashirvaad Chakki Premium MP Sehori Atta is suitable for both baking and making rotis. It is made from premium MP Sehori wheat and is chakki-ground for superior texture and taste, making it ideal for soft and fluffy rotis and other Indian breads.
What is the best way to store this flour for freshness?
To store Aashirvaad Chakki Premium MP Sehori Atta for freshness, follow these tips:
- Keep it in an airtight container to prevent moisture absorption.
- Store in a cool, dry place away from direct sunlight.
- Use within the recommended time frame to maintain quality.
Are there any allergens present in this flour?
No specific information about allergens is provided for Aashirvaad Chakki Premium MP Sehori Atta. Please check the packaging or contact the manufacturer for detailed allergen information.