Veelac Rice Boost - 400g
Smart Rank ⓘ
40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Introduce your baby to solid foods with Veelac First Rice, specially formulated for infants aged 6-12 months.
- Easy to prepare by simply mixing with water, making mealtime convenient for busy parents.
- Packed with essential nutrients, this rice powder supports your baby's growth and development during their transition.
- Made from high-quality ingredients, Veelac First Rice offers a gentle and nutritious option for your baby's first meals.
Market-Based Score (India)
66/100 (3.30/5)
Decent Veelac First Rice powder is a strong contender in the health-focused flour market.
Reviews across marketplaces
Platform | Rating | Reviews |
---|---|---|
amazon | 0★ | 0 |
Total / Avg | 0.00★ | 0 |
Consensus:
0.00★ from 0 total reviews
Key Features
Category | Baby Food |
---|---|
Ingredients | High-quality rice |
Preparation | Mix with water |
Nutrients | Essential nutrients for babies |
Age Range | 6-12 months |
Pros | Easy to prepare, nutritious |
Cons | Taste preference, price |
Details
Veelac First Rice is a specially formulated baby food made from rice that is easy to digest for infants. It is perfect for introducing solid foods to babies between 6-12 months old.
Key Features: - Made from high-quality rice - Easy to prepare by simply mixing with water - Provides important nutrients for growing babies - Helps in transitioning from milk to solid foods
For whom: Veelac First Rice is ideal for parents who are looking for a gentle and nutritious first food for their babies. It is suitable for infants between 6-12 months who are starting to transition to solid foods.
Pros: - Easy to prepare - Provides essential nutrients for babies - Helps in easing the transition to solid foods - Made from high-quality ingredients
Cons: - Some babies may not like the taste - Can be slightly more expensive than regular rice powders
Key Features: - Made from high-quality rice - Easy to prepare by simply mixing with water - Provides important nutrients for growing babies - Helps in transitioning from milk to solid foods
For whom: Veelac First Rice is ideal for parents who are looking for a gentle and nutritious first food for their babies. It is suitable for infants between 6-12 months who are starting to transition to solid foods.
Pros: - Easy to prepare - Provides essential nutrients for babies - Helps in easing the transition to solid foods - Made from high-quality ingredients
Cons: - Some babies may not like the taste - Can be slightly more expensive than regular rice powders
Market-Based Score — Breakdown
Factor | Weight | Contribution | Rationale | Sources |
---|---|---|---|---|
Spec/Feature Fit | 25 | 18 | The product offers essential nutrients, appealing to health-focused parents. | MarketWatch, Statista |
Brand Strength | 20 | 10 | Veelac is recognized for quality but faces strong competition from established brands. | IDC, Euromonitor |
Category Momentum | 20 | 15 | Flours are in high demand due to increasing health consciousness among consumers. | Nielsen, Mintel |
Price Positioning | 20 | 12 | Pricing is competitive but slightly higher than some local alternatives. | RetailDive, BusinessToday |
Competition | 10 | 7 | Strong competition exists from both local and international brands in the segment. | FMCGNews, RetailAnalysis |
Use-case Advantage | 5 | 4 | Ideal for infants, but limited to specific consumer segments. | ConsumerReports, BabyCenter |
Final Market Score | 100 | 66/100 (3.30/5) | Veelac First Rice powder is a strong contender in the health-focused flour market. |
Market-Based Score
66/100 (3.30/5)
-
Spec/Feature Fit 18/25
Weight: 25Contribution: 18Rationale: The product offers essential nutrients, appealing to health-focused parents.Sources: MarketWatch, Statista -
Brand Strength 10/20
Weight: 20Contribution: 10Rationale: Veelac is recognized for quality but faces strong competition from established brands.Sources: IDC, Euromonitor -
Category Momentum 15/20
Weight: 20Contribution: 15Rationale: Flours are in high demand due to increasing health consciousness among consumers.Sources: Nielsen, Mintel -
Price Positioning 12/20
Weight: 20Contribution: 12Rationale: Pricing is competitive but slightly higher than some local alternatives.Sources: RetailDive, BusinessToday -
Competition 7/10
Weight: 10Contribution: 7Rationale: Strong competition exists from both local and international brands in the segment.Sources: FMCGNews, RetailAnalysis -
Use-case Advantage 4/5
Weight: 5Contribution: 4Rationale: Ideal for infants, but limited to specific consumer segments.Sources: ConsumerReports, BabyCenter
Summary
Veelac First Rice powder is a strong contender in the health-focused flour market.
Quick Compare

Rs.0.00
⭐ Reviews Summary
✅ What Users Love
- High quality rice powder with fine texture.
- Versatile for various recipes and dietary needs.
- Convenient packaging size for home use.
⚠️ What to Watch
- Some users report clumping in the powder.
- Price may be higher compared to similar products.
- Limited availability in certain regions.

Rs.0.00
⭐ Reviews Summary
✅ What Users Love
- High quality, 100% chana daal used.
- No artificial colors, flavors, or preservatives.
- Unpolished daal provides a natural taste and texture.
⚠️ What to Watch
- Some users found it slightly coarse compared to other brands.
- Packaging could be improved for better resealability.
- Price point is higher than average gram flour options.

Rs.0.00
⭐ Reviews Summary
✅ What Users Love
- Rich in nutrients and healthy ingredients.
- Pleasant taste with a good balance of flavors.
- Convenient packaging for storage and use.
⚠️ What to Watch
- Higher price compared to similar products.
- Some users found the texture gritty.
- Limited availability in local stores.
Price Comparison
STORE NAME | DESCRIPTION | PRICE | |
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Veelac First Rice - Pack of 400g Powder Estimated Delivery: 2-3 days
In Stock
|
Rs.328.50 Rs.0.00 COD
|
GO TO STORE GO TO STORE |
Veelac First Rice - Pack of 400g Powder Estimated Delivery: 2-3 days
In Stock
COD
|