Swabhoj 7 Grain Blend Flour 5kg

0 reviews

Smart Rank ⓘ 55/100

Based on Market Score (70/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

Enjoy a nutritious blend of 7 grains with Swabhoj Atta, stone-ground and cold-pressed to maximize flavor and nutrients for your daily meals.
High in protein and fiber, this organic flour supports a healthy lifestyle and helps maintain stable blood sugar levels with its low glycemic index.
Free from preservatives, Swabhoj Atta is a wholesome choice for health-conscious individuals looking to enhance their diet with whole grains.
Ideal for everyday use, this premium flour blend offers a variety of nutrients, making it a versatile addition to your cooking and baking.

Market-Based Score (India)

70/100 (3.50/5)

Good value

Swabhoj Atta offers a strong health proposition but faces brand and price challenges in a competitive market.

Reviews across marketplaces

Platform	Rating	Reviews
amazon	4.5★	12
Total / Avg	4.50★	12

Consensus: 4.50★ from 12 total reviews

Rs.378.00 Rs.0.00

Best price from

Amazon.in

Key Features

Category	Flour
Weight	2.5kg
Organic	100% Organic
Protein	High Protein
Fibre	High Fibre
GI	Low GI
Preservatives	No Preservatives
Usage	Nutritious option for daily use

Details

Swabhoj Atta with Multigrain is a premium flour blend made from 7 different grains. It is stone-ground and cold-pressed to retain maximum nutrients and flavor.

Key Features:
- 100% organic
- High in protein and fiber
- Low glycemic index (GI)
- No preservatives added
- Nutritious option for daily use

This product is suitable for health-conscious individuals who want to incorporate more whole grains into their diet. It is ideal for those looking for a high-protein and high-fiber flour option that is also organic and free from preservatives.

Pros:
- Provides a variety of nutrients from 7 different grains
- Stone-ground and cold-pressed for maximum nutrition
- Suitable for daily use
- Helps maintain stable blood sugar levels due to low GI

Cons:
- May be more expensive than conventional flour options
- Availability may be limited in certain areas
- Not suitable for individuals with grain allergies or sensitivities

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	The product's features align well with health trends, appealing to health-conscious consumers.	Euromonitor, FMCG News
Brand Strength	20	10	Swabhoj is recognized for quality but lacks widespread brand recognition compared to competitors.	IDC, MarketWatch
Category Momentum	20	15	The demand for organic and healthy flours is increasing in India, driving momentum.	Nielsen, Mintel
Price Positioning	20	15	Pricing is competitive but slightly higher than mainstream options, which may limit reach.	Statista, Business Standard
Competition	10	6	Strong competition from established brands in the organic flour segment affects market share.	MarketLine, FMCG Insights
Use-case Advantage	5	4	Ideal for health-focused consumers, but may not appeal to all traditional users of flour.	Consumer Reports, FoodNavigator
Final Market Score	100	70/100 (3.50/5)	Swabhoj Atta offers a strong health proposition but faces brand and price challenges in a competitive market.

Market-Based Score

70/100 (3.50/5)

Spec/Feature Fit 20/25

Weight: 25

Contribution: 20

Rationale: The product's features align well with health trends, appealing to health-conscious consumers.

Sources: Euromonitor, FMCG News
Brand Strength 10/20

Weight: 20

Contribution: 10

Rationale: Swabhoj is recognized for quality but lacks widespread brand recognition compared to competitors.

Sources: IDC, MarketWatch
Category Momentum 15/20

Weight: 20

Contribution: 15

Rationale: The demand for organic and healthy flours is increasing in India, driving momentum.

Sources: Nielsen, Mintel
Price Positioning 15/20

Weight: 20

Contribution: 15

Rationale: Pricing is competitive but slightly higher than mainstream options, which may limit reach.

Sources: Statista, Business Standard
Competition 6/10

Weight: 10

Contribution: 6

Rationale: Strong competition from established brands in the organic flour segment affects market share.

Sources: MarketLine, FMCG Insights
Use-case Advantage 4/5

Weight: 5

Contribution: 4

Rationale: Ideal for health-focused consumers, but may not appeal to all traditional users of flour.

Sources: Consumer Reports, FoodNavigator

Summary

Swabhoj Atta offers a strong health proposition but faces brand and price challenges in a competitive market.

Quick Compare

Swabhoj 7 Grain Blend Flour 5kg

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⭐ Reviews Summary

✅ What Users Love

High nutritional value with high protein and fiber content
Organic and preservative-free, appealing to health-conscious consumers
Versatile for various recipes and daily use

⚠️ What to Watch

Higher price point compared to regular flour
Some users report a different texture than expected
Limited availability in certain regions

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⭐ Reviews Summary

✅ What Users Love

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⚠️ What to Watch

Higher price compared to regular wheat flour
Availability may be limited in some regions
Texture may be coarser than conventional flour

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⭐ Reviews Summary

✅ What Users Love

Enhances flavor of rice dishes significantly.
Made from natural ingredients, appealing to health-conscious consumers.
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⚠️ What to Watch

Some users find the taste too strong or overpowering.
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Limited availability in certain regions or stores.

Darshini Jau Chana Atta Barley Black Chickpeas Flour 900 g

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⭐ Reviews Summary

✅ What Users Love

High nutritional value and health benefits.
Versatile for various recipes and cooking methods.
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⚠️ What to Watch

May have a slightly gritty texture compared to regular flour.
Limited availability in some regions.
Higher price point than conventional flours.

Price Comparison

STORE NAME	DESCRIPTION	PRICE
More Detail	Swabhoj Atta with Multigrain ? 7 Grain Blend (2.5kg) \| Stone-Ground & Cold-Pressed \| 100% Organic \| High Protein & Fibre \| Low GI \| No Preservatives \| Nutritious Flour for Daily Use Estimated Delivery: 2-3 days In Stock	Rs.378.00 Rs.0.00 COD	GO TO STORE GO TO STORE
Swabhoj Atta with Multigrain ? 7 Grain Blend (2.5kg) \| Stone-Ground & Cold-Pressed \| 100% Organic \| High Protein & Fibre \| Low GI \| No Preservatives \| Nutritious Flour for Daily Use Estimated Delivery: 2-3 days In Stock COD