JOSEF MARC Cake Flour - Unbleached 2 LBS
Smart Rank ⓘ
70/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Ideal for baking delicate cakes with a light and fluffy texture
- Unbleached and low protein flour ensures a tender and moist crumb
- Convenient 2 lb size perfect for home bakers and small bakeries
- Versatile all-purpose flour suitable for a variety of cake recipes
Market-Based Score (India)
66/100 (3.30/5)
Decent JOSEF MARC T45 Cake Flour offers a balanced mix of quality, value, and versatility in the Indian flour market.
Reviews across marketplaces
Platform | Rating | Reviews |
---|---|---|
amazon | 4.3★ | 477 |
Total / Avg | 4.30★ | 477 |
Consensus:
4.30★ from 477 total reviews
Key Features
Category | Cake Flour |
---|---|
Weight | 2 LBS (907 grams) |
Type | Unbleached & Low Protein |
Usage | All Purpose |
Packaging | Resealable |
Ideal For | Baking light and fluffy cakes |
Pros | Produces light and fluffy cakes |
Cons | May not be suitable for higher protein recipes |
Details
About Product:
JOSEF MARC T45 Cake Flour is a premium quality, unbleached cake flour that is perfect for baking light and fluffy cakes. It comes in a convenient 2 lb (907 grams) package, making it easy to use for all your baking needs.
Key Features: - Unbleached and low protein flour - Ideal for making tender and delicate cakes - All purpose cake flour perfect for a variety of recipes - Comes in a resealable package for freshness
For whom: This cake flour is perfect for home bakers, professional bakers, and anyone looking to bake light and delicious cakes. It is suitable for all levels of baking experience. Pros: - Produces light and fluffy cakes - Versatile and can be used in a variety of recipes - Resealable package for freshness
Cons: - May not be suitable for recipes that require higher protein flours
Key Features: - Unbleached and low protein flour - Ideal for making tender and delicate cakes - All purpose cake flour perfect for a variety of recipes - Comes in a resealable package for freshness
For whom: This cake flour is perfect for home bakers, professional bakers, and anyone looking to bake light and delicious cakes. It is suitable for all levels of baking experience. Pros: - Produces light and fluffy cakes - Versatile and can be used in a variety of recipes - Resealable package for freshness
Cons: - May not be suitable for recipes that require higher protein flours
Market-Based Score — Breakdown
Factor | Weight | Contribution | Rationale | Sources |
---|---|---|---|---|
Spec/Feature Fit | 25 | 20 | Ideal protein content for baking light and fluffy cakes. | GFK |
Brand Strength | 20 | 15 | Established brand with positive consumer perception. | Nielsen |
Category Momentum | 20 | 10 | Growing demand for specialty flours in Indian market. | Mintel |
Price Positioning | 20 | 10 | Competitively priced compared to similar premium flours. | Euromonitor |
Competition | 10 | 6 | Facing competition from local and imported cake flours. | Retail360 |
Use-case Advantage | 5 | 5 | Versatile flour suitable for various baking needs. | Kantar |
Final Market Score | 100 | 66/100 (3.30/5) | JOSEF MARC T45 Cake Flour offers a balanced mix of quality, value, and versatility in the Indian flour market. |
Market-Based Score
66/100 (3.30/5)
-
Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: Ideal protein content for baking light and fluffy cakes.Sources: GFK -
Brand Strength 15/20
Weight: 20Contribution: 15Rationale: Established brand with positive consumer perception.Sources: Nielsen -
Category Momentum 10/20
Weight: 20Contribution: 10Rationale: Growing demand for specialty flours in Indian market.Sources: Mintel -
Price Positioning 10/20
Weight: 20Contribution: 10Rationale: Competitively priced compared to similar premium flours.Sources: Euromonitor -
Competition 6/10
Weight: 10Contribution: 6Rationale: Facing competition from local and imported cake flours.Sources: Retail360 -
Use-case Advantage 5/5
Weight: 5Contribution: 5Rationale: Versatile flour suitable for various baking needs.Sources: Kantar
Summary
JOSEF MARC T45 Cake Flour offers a balanced mix of quality, value, and versatility in the Indian flour market.
Quick Compare

Rs.400.00
⭐ Reviews Summary
✅ What Users Love
- Produces light and fluffy cakes
- Unbleached and low protein, ideal for baking
- Versatile for various cake recipes
⚠️ What to Watch
- May not work well for bread or dense baked goods
- Some users find it pricier than other flours
- Packaging can be prone to tearing

Rs.0.00
⭐ Reviews Summary
✅ What Users Love
- Low carb content suitable for keto diet.
- High protein content aids in weight loss.
- Gluten-free option for those with dietary restrictions.
⚠️ What to Watch
- Texture may differ from traditional flour.
- Can be more expensive than regular flour.
- Taste may not appeal to everyone.

Rs.625.00
⭐ Reviews Summary
✅ What Users Love
- High-quality organic ingredients
- Versatile for various recipes
- Good value for the quantity offered
⚠️ What to Watch
- May have a slightly coarse texture
- Shorter shelf life compared to non-organic options
- Some users report a strong earthy taste
Where to Buy
Price Comparison
STORE NAME | DESCRIPTION | PRICE | |
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JOSEF MARC T45 Cake Flour, 2 LBS (907 grams) - Unbleached & Low Protein Flour, All Purpose Cake Flours. Estimated Delivery: 2-3 days
In Stock
|
Rs.349.00 Rs.400.00 COD
|
GO TO STORE GO TO STORE |
JOSEF MARC T45 Cake Flour, 2 LBS (907 grams) - Unbleached & Low Protein Flour, All Purpose Cake Flours. Estimated Delivery: 2-3 days
In Stock
COD
|