Fix My Curls 3-in-1 Deep Conditioner with Mango Butter and Honey for Intense Moisture, Curl Enhancement, and Hair Repair - Silicone and Sulfate Free - Suitable for All Hair Types - 100ml

Fix My Curls 3 in 1 Deep Conditioner is a premium hair care product designed to provide intense moisture, enhance curls, activate hair repair, and nourish your hair with natural ingredients like mango butter and honey. It is free from silicone and sulphates, making it suitable for all hair types.

Key Features:
- Intense moisture for dry and damaged hair
- Curl enhancer for defined and bouncy curls
- Hair repair properties for stronger and healthier hair
- Made with natural ingredients like mango butter and honey
- Silicone free and sulphate free formula

This product is perfect for anyone looking to improve the health and appearance of their curls. Whether you have dry, damaged, or frizzy hair, Fix My Curls 3 in 1 Deep Conditioner can help revive your locks and enhance your natural curl pattern.

Pros:
- Intensely hydrates and nourishes hair
- Defines and enhances curls for a beautiful look
- Repairs and strengthens hair for improved overall health
- Free from harsh chemicals like silicone and sulphates

Cons:
- May not be suitable for those with specific allergies to the ingredients
- Some users may find the product too heavy for their hair type

Overall, Fix My Curls 3 in 1 Deep Conditioner is a versatile and effective hair care product that can benefit anyone looking to improve the condition and appearance of their curls.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	3-in-1 formula with mango butter and honey caters to diverse hair needs.	Euromonitor
Brand Strength	20	18	Established brand with positive reputation in hair care sector.	Brandwatch
Category Momentum	20	15	Growing demand for natural hair care products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced for the premium natural hair care segment.	Nielsen
Competition	10	8	Facing competition from similar natural hair care products in the market.	GfK
Use-case Advantage	5	5	Addresses multiple hair concerns in a single product, appealing to busy consumers.	Kantar
Final Market Score	100	76/100 (3.80/5)	Well-positioned in the growing Indian market for natural hair care products.

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