Overview
📊 Product Trend Insight
| Past | New product with no past sales data available. |
|---|---|
| Now | Currently unlaunched. |
| Future | Potential for moderate demand if marketed well. |
| Verdict | Hold until more data is available. |
Brand: EZPZ |
Confidence: 50% |
Updated: 2025-11-01 03:31:11
Key Highlights
- Track your fitness journey with the EZPZ D13 Smart Fitness Band, suitable for men, women, and kids.
- Stay motivated with real-time activity tracking and insights to help you reach your fitness goals.
- The EZPZ D13 is designed for all ages, making it a perfect choice for family fitness activities.
- Affordable at 498.0000, this activity tracker combines functionality with value for your health needs.
Market-Based Score (India)
66/100
(3.30/5)
Strong
A solid choice for casual users, but brand recognition and competition remain challenges.
Factor Breakdown
| Factor | Weight | Contribution | Rationale | Sources |
|---|---|---|---|---|
| Spec/Feature Fit | 25 | 18 | The band offers essential features like heart rate monitoring and step tracking, appealing to users. | notebookcheck |
| Brand Strength | 20 | 10 | EZPZ is a relatively new brand, lacking strong recognition compared to established players. | Canalys |
| Category Momentum | 20 | 15 | The activity tracker market in India is growing rapidly due to increasing health awareness. | IDC |
| Price Positioning | 20 | 14 | Competitively priced, but still higher than some budget alternatives in the market. | Gartner |
| Competition | 10 | 6 | Faces stiff competition from established brands like Xiaomi and Fitbit in the same price range. | Counterpoint |
| Use-case Advantage | 5 | 3 | Suitable for a wide range of users, but lacks advanced fitness features for serious athletes. | TechRadar |
| Total | 100 | 66 | ||
Product Checklist (AI)
Product Checklist (100 Points)
{"product":"EZPZ D13 Fitness Smart Fitness Band for Men Women and Kids Activity Tracker","category_type":"ac","framework":[{"key":"cooling","label":"Cooling Performance","weight":25,"question":"Tonnage fit, tropical conditions?"},{"key":"efficiency","label":"Energy Efficiency","weight":20,"question":"ISEER, inverter?"},{"key":"air","label":"Air Quality & Filters","weight":10,"question":"PM2.5/ionizer/UV?"},{"key":"noise","label":"Noise","weight":10,"question":"Indoor/outdoor dB?"},{"key":"build","label":"Build & Reliability","weight":15,"question":"Coils, anti-corrosion?"},{"key":"value","label":"Value for Money","weight":20,"question":"BTU/features vs price?"}],"context":{"model":"B09QJ8CQ8R","sku":"B09QJ8CQ8R","price":498,"description":"","attributes":[]} Updated: 2025-10-11 04:23:01
-
0CoolingLowNot applicable for fitness band.
-
0EfficiencyLowNo energy efficiency metrics available.
-
0AirLowNo air quality features present.
-
0NoiseLowNoise levels not relevant for this product.
-
10BuildHighDecent build quality for fitness tracking.
-
10ValueHighGood features for the price, but limited.
Final Score & Verdict
Score 25 / 100
Poor
Limited functionality; not ideal for serious fitness enthusiasts.
Price History
Last 2 changes
Reviews Summary
👍 Positives
⭐ Reviews Summary
✅ What Users Love
- Accurate tracking of steps, heart rate, and sleep patterns.
- User-friendly app with detailed analytics and progress tracking.
- Lightweight and comfortable design suitable for all-day wear.
⚠️ Critical
⚠️ What to Watch
- Battery life could be improved; requires frequent charging.
- Limited compatibility with some smartphones and apps.
- Display may be difficult to read in bright sunlight.
