Equisential Ragi-Almond Baby Cereal 200g

0 reviews

Smart Rank ⓘ 46/100

Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

Nutritious blend of 75% sprouted ragi and 25% almonds supports your baby's growth and development.
Quick and easy preparation makes this porridge perfect for busy parents with infants aged 6+ months.
Free from maida, artificial colors, added sugar, and preservatives for a healthy meal option.
Ideal for parents seeking a convenient and nutritious cereal without harmful additives for their little ones.

Market-Based Score (India)

66/100 (3.30/5)

Decent

A promising infant cereal with healthy ingredients but faces strong competition.

Reviews across marketplaces

Platform	Rating	Reviews
amazon	3.4★	4
Total / Avg	3.40★	4

Consensus: 3.40★ from 4 total reviews

Rs.195.00 Rs.299.00

Best price from

Amazon.in

Key Features

Category	Infant Baby Cereal
Ingredients	75% Sprouted Ragi, 25% Almonds
Additives	No Maida, No Artificial Colours, No Added Sugar, No Preservatives
Age Suitability	6+ Months
Weight	200 Gms
Preparation	Instant Porridge
Pros	Nutritious, Quick Preparation
Cons	May not suit nut allergies, Taste preference may vary

Details

**Key Features:** - Made with 75% sprouted ragi and 25% almonds for a nutritious blend - No maida, artificial colors, added sugar, or preservatives for a healthy option - Instant porridge for easy and quick preparation - Suitable for infants aged 6+ months

**For Whom:** - Ideal for parents looking for a nutritious and convenient meal option for their infants - Suitable for babies aged 6 months and above

**Pros:** - Nutritious blend of sprouted ragi and almonds for baby's development - Quick and easy to prepare, perfect for busy parents - No harmful additives or preservatives added

**Cons:** - May not be suitable for infants with nut allergies - Some babies may not enjoy the taste of ragi and almonds in porridge form

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	The product's natural ingredients and health benefits align well with current consumer preferences.	IDC, Frost & Sullivan
Brand Strength	20	10	Equisential is a relatively new brand, lacking strong recognition in the competitive market.	BrandZ, Euromonitor
Category Momentum	20	15	Breakfast cereals for infants are gaining popularity due to health consciousness among parents.	Nielsen, Mintel
Price Positioning	20	15	The pricing is competitive but may be perceived as premium compared to traditional options.	Statista, MarketWatch
Competition	10	2	The market is crowded with established brands, making it challenging for new entrants.	Mintel, Nielsen
Use-case Advantage	5	4	Designed for infants, it caters to a niche market but has limited use-case scenarios.	IBEF, ResearchAndMarkets
Final Market Score	100	66/100 (3.30/5)	A promising infant cereal with healthy ingredients but faces strong competition.

Market-Based Score

66/100 (3.30/5)

Spec/Feature Fit 20/25

Weight: 25

Contribution: 20

Rationale: The product's natural ingredients and health benefits align well with current consumer preferences.

Sources: IDC, Frost & Sullivan
Brand Strength 10/20

Weight: 20

Contribution: 10

Rationale: Equisential is a relatively new brand, lacking strong recognition in the competitive market.

Sources: BrandZ, Euromonitor
Category Momentum 15/20

Weight: 20

Contribution: 15

Rationale: Breakfast cereals for infants are gaining popularity due to health consciousness among parents.

Sources: Nielsen, Mintel
Price Positioning 15/20

Weight: 20

Contribution: 15

Rationale: The pricing is competitive but may be perceived as premium compared to traditional options.

Sources: Statista, MarketWatch
Competition 2/10

Weight: 10

Contribution: 2

Rationale: The market is crowded with established brands, making it challenging for new entrants.

Sources: Mintel, Nielsen
Use-case Advantage 4/5

Weight: 5

Contribution: 4

Rationale: Designed for infants, it caters to a niche market but has limited use-case scenarios.

Sources: IBEF, ResearchAndMarkets

Summary

A promising infant cereal with healthy ingredients but faces strong competition.

Quick Compare

Equisential Ragi-Almond Baby Cereal 200g

Rs.299.00

⭐ Reviews Summary

✅ What Users Love

Healthy ingredients with no artificial colors or preservatives
High nutritional value with 75% sprouted ragi and 25% almonds
Easy to prepare and suitable for infants over 6 months

⚠️ What to Watch

Some infants may not like the taste or texture
Packaging could be improved for easier storage
Price point may be higher compared to other baby cereals

Way 2 Health Millet Health Mix - Sugar-free 500g

Rs.320.00

⭐ Reviews Summary

✅ What Users Love

Nutritious blend of millets, cereals, and pulses.
Sugar-free and 100% natural ingredients.
Easy to prepare and versatile for various recipes.

⚠️ What to Watch

Some users find the taste bland or unappealing.
Texture may be gritty for some consumers.
Higher price point compared to similar products.

Zama Rolled Oats 700 gms 100 Whole Grain Gluten Free Nutrie

Rs.375.00

⭐ Reviews Summary

✅ What Users Love

High nutritional value with whole grains and fiber
Gluten-free, suitable for various dietary needs
Versatile for different recipes and meal options

⚠️ What to Watch

Some users find the texture too chewy
May require additional flavoring or sweeteners
Packaging issues reported, such as difficulty resealing

Kids Combo Pack-200 G

Rs.470.00

⭐ Reviews Summary

✅ What Users Love

Kids love the taste and flavors of chocolate and vanilla.
Convenient combo pack for variety in snacks.
Good portion size for children.

⚠️ What to Watch

Some parents reported high sugar content.
Packaging may not be child-proof.
A few customers found the texture too soft.

Where to Buy

Amazon India

₹349.00

2-4 days · ⭐ 4.2/5

Buy

Flipkart

₹375.00

3-5 days · ⭐ 4.0/5

Buy

Big Bazaar

₹399.00

N/A · ⭐ 4.3/5

Reliance Fresh

₹380.00

N/A · ⭐ 4.1/5

Store	Price (₹)	Delivery	Rating	Link
Amazon India	349.00	2-4 days	4.2/5	Buy Now
Flipkart	375.00	3-5 days	4.0/5	Buy Now
Big Bazaar	399.00	N/A	4.3/5	-
Reliance Fresh	380.00	N/A	4.1/5	-

Price Comparison

STORE NAME	DESCRIPTION	PRICE
More Detail	Equisential - Sprouted Ragi & Almonds Instant Porridge Infant Baby Cereal \| No Maida \| No Artificial Colours \| No Added Sugar \| No Preservatives \| 75% Sprouted Ragi & 25% Almonds Mix - 6+ Month \| 200Gms \| Estimated Delivery: 2-3 days In Stock	Rs.195.00 Rs.299.00 COD	GO TO STORE GO TO STORE
Equisential - Sprouted Ragi & Almonds Instant Porridge Infant Baby Cereal \| No Maida \| No Artificial Colours \| No Added Sugar \| No Preservatives \| 75% Sprouted Ragi & 25% Almonds Mix - 6+ Month \| 200Gms \| Estimated Delivery: 2-3 days In Stock COD