Epigamia Mango Yogurt Real Fruits 85g

0 reviews

Smart Rank ⓘ 79/100

Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Market-Based Score (India)

76/100 (3.80/5)

Good value

Strong brand and flavor fit with market trends, competitive pricing, facing moderate competition

Reviews across marketplaces

Platform	Rating	Reviews
amazon	4.2★	4,183
Total / Avg	4.20★	4,183

Consensus: 4.20★ from 4,183 total reviews

Rs.57.00 Rs.60.00

Best price from

Amazon.in

Details

About Product: Epigamia Alphonso Mango Greek Yogurt is a delicious and healthy snack option made with real Alphonso mangoes and no preservatives. It is a good source of protein and low in fat, making it a nutritious choice for those looking to maintain a balanced diet.

Key Features: - Made with real fruits - Zero preservatives - Low fat - High protein - Delicious Alphonso mango flavor

For whom: This yogurt is suitable for anyone looking for a tasty and nutritious snack option. It is a great choice for those following a healthy lifestyle and looking to add more protein to their diet.

Pros: - Real fruit flavor - No preservatives - Low fat - High protein content - Convenient single-serving size

Cons: - May not be suitable for those with dairy allergies - Higher in sugar content compared to plain Greek yogurt

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Alphonso Mango flavor and high protein content align with current consumer preferences	Nielsen
Brand Strength	20	18	Strong brand recognition and trust in the Indian market	Brand Equity
Category Momentum	20	15	Growing demand for healthy dairy alternatives in Indian market	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market	Retail360
Competition	10	8	Facing moderate competition from other premium yogurt brands in the market	Dairy Today
Use-case Advantage	5	5	Convenient single-serve packaging suitable for on-the-go consumption	Grocery Times
Final Market Score	100	76/100 (3.80/5)	Strong brand and flavor fit with market trends, competitive pricing, facing moderate competition

Market-Based Score

76/100 (3.80/5)

Spec/Feature Fit 20/25

Weight: 25

Contribution: 20

Rationale: Alphonso Mango flavor and high protein content align with current consumer preferences

Sources: Nielsen
Brand Strength 18/20

Weight: 20

Contribution: 18

Rationale: Strong brand recognition and trust in the Indian market

Sources: Brand Equity
Category Momentum 15/20

Weight: 20

Contribution: 15

Rationale: Growing demand for healthy dairy alternatives in Indian market

Sources: Mintel
Price Positioning 10/20

Weight: 20

Contribution: 10

Rationale: Competitively priced compared to similar products in the market

Sources: Retail360
Competition 8/10

Weight: 10

Contribution: 8

Rationale: Facing moderate competition from other premium yogurt brands in the market

Sources: Dairy Today
Use-case Advantage 5/5

Weight: 5

Contribution: 5

Rationale: Convenient single-serve packaging suitable for on-the-go consumption

Sources: Grocery Times

Summary

Strong brand and flavor fit with market trends, competitive pricing, facing moderate competition

Price Comparison

STORE NAME	DESCRIPTION	PRICE
More Detail	Epigamia Alphonso Mango Greek Yogurt, 85g \| Real Fruits, Zero preservatives \| Low Fat, high Protein Estimated Delivery: 2-3 days In Stock	Rs.57.00 Rs.60.00 COD	GO TO STORE GO TO STORE
Epigamia Alphonso Mango Greek Yogurt, 85g \| Real Fruits, Zero preservatives \| Low Fat, high Protein Estimated Delivery: 2-3 days In Stock COD