e l f Cosmetics Hydrating Satin Camo Liquid Concealer Medium Beige 0 203 Fluid Ounces All

0 reviews

Smart Rank ⓘ 75/100

Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

66/100 (3.30/5)

Decent

Well-positioned concealer with strong brand and feature fit in growing Indian market.

Platform	Rating	Reviews
amazon	4.4★	29,039
Total / Avg	4.40★	29,039

Consensus: 4.40★ from 29,039 total reviews

Rs.1,300.00 Rs.1,300.00

Best price from

Amazon.in

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Features of the concealer align well with Indian consumer preferences.	Vogue India
Brand Strength	20	10	e.l.f. Cosmetics gaining popularity among Indian consumers.	Brandwatch
Category Momentum	20	15	Concealer category growing rapidly in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar concealers in India.	Retail Today
Competition	10	6	Facing moderate competition from established and new brands in India.	Cosmopolitan India
Use-case Advantage	5	5	Addresses common skin concerns of Indian consumers effectively.	Elle India
Final Market Score	100	66/100 (3.30/5)	Well-positioned concealer with strong brand and feature fit in growing Indian market.

Nykaa

₹650.00

3-5 days · ⭐ 4.2/5

Buy

Myntra

₹700.00

2-4 days · ⭐ 4.0/5

Buy

Shoppers Stop

₹750.00

N/A · ⭐ 4.3/5

Health & Glow

₹720.00

N/A · ⭐ 4.1/5

Store	Price (₹)	Delivery	Rating	Link
Nykaa	650.00	3-5 days	4.2/5	Buy Now
Myntra	700.00	2-4 days	4.0/5	Buy Now
Shoppers Stop	750.00	N/A	4.3/5	-
Health & Glow	720.00	N/A	4.1/5	-

STORE NAME	DESCRIPTION	PRICE
More Detail	e.l.f. Power Grip Primer, Gel-Based & Hydrating Face Primer For Smoothing Skin & Gripping Makeup, Moisturizes & Primes, 0.811 Fl Oz (24 ml.) Estimated Delivery: 2-3 days In Stock	Rs.1,300.00 Rs.1,300.00 COD	GO TO STORE GO TO STORE
e.l.f. Power Grip Primer, Gel-Based & Hydrating Face Primer For Smoothing Skin & Gripping Makeup, Moisturizes & Primes, 0.811 Fl Oz (24 ml.) Estimated Delivery: 2-3 days In Stock COD