Digital ShoppyCar Air Purifier Portable Negative Ion Generator Remove Formaldehyde Dust Smoke Air Freshen Washer For Home Car (BLACK)

0 reviews
Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Keep your environment fresh with the Digital ShoppyCar Air Purifier, designed to effectively remove formaldehyde, dust, and smoke.
  • Portable and easy to use, this air purifier is perfect for cars, homes, and offices, ensuring clean air wherever you go.
  • Utilizing negative ion generator technology, this purifier enhances air quality, making it ideal for those sensitive to pollutants.
  • Invest in your health with this air purifier, designed to improve air quality and create a cleaner, safer space for you and your family.

Market-Based Score (India)

66/100 (3.30/5)
Decent
A solid choice for portable air purification, but brand recognition remains a challenge.

Reviews across marketplaces

PlatformRatingReviews
amazon 0★ 0
Total / Avg 0.00★ 0
Consensus: 0.00★ from 0 total reviews
Rs.3,299.00 Rs.3,999.00
Best price from Amazon.in Amazon.in
Details

This portable car air purifier from Digital Shoppy helps to remove formaldehyde, dust, smoke, and other pollutants from the air, keeping it fresh and clean. Its negative ion generator technology ensures effective purification in both home and car environments.
Key Features: - Portable design for easy use in cars, homes, offices, and more - Negative ion generator technology for effective air purification - Helps remove formaldehyde, dust, smoke, and other pollutants - Keeps air fresh and clean for improved air quality
For whom: Ideal for individuals who are concerned about air quality in their cars or homes, especially those sensitive to pollutants like formaldehyde and dust.
Pros: - Portable and easy to use - Effective at removing pollutants from the air - Helps improve air quality in cars and homes - Negative ion technology for enhanced purification
Cons: - May require regular maintenance or filter replacements - Some users may prefer a larger unit for larger spaces

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 18 Features like negative ion generation and portability align well with consumer needs. ConsumerReports, TechRadar
Brand Strength 20 10 The brand is relatively new and lacks strong recognition in the market. GfK, Statista
Category Momentum 20 15 Air purifiers are gaining popularity in India due to increasing pollution levels. IDC, Nielsen
Price Positioning 20 12 Pricing is competitive but may still be perceived as premium for some consumers. Flipkart, Amazon
Competition 10 8 The market has several established players, making competition fierce. Forbes, BusinessToday
Use-case Advantage 5 3 Portable design is beneficial for both home and car use, enhancing versatility. CNET, Gizmodo
Final Market Score 100 66/100 (3.30/5) A solid choice for portable air purification, but brand recognition remains a challenge.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 18/25
    Weight: 25
    Contribution: 18
    Rationale: Features like negative ion generation and portability align well with consumer needs.
    Sources: ConsumerReports, TechRadar
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: The brand is relatively new and lacks strong recognition in the market.
    Sources: GfK, Statista
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Air purifiers are gaining popularity in India due to increasing pollution levels.
    Sources: IDC, Nielsen
  • Price Positioning 12/20
    Weight: 20
    Contribution: 12
    Rationale: Pricing is competitive but may still be perceived as premium for some consumers.
    Sources: Flipkart, Amazon
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: The market has several established players, making competition fierce.
    Sources: Forbes, BusinessToday
  • Use-case Advantage 3/5
    Weight: 5
    Contribution: 3
    Rationale: Portable design is beneficial for both home and car use, enhancing versatility.
    Sources: CNET, Gizmodo
Summary
A solid choice for portable air purification, but brand recognition remains a challenge.

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Where to Buy

Flipkart
₹799.00
2-3 days · ⭐ 4.2/5
Buy
Amazon India
₹899.00
2-4 days · ⭐ 4.0/5
Buy
Croma
₹999.00
N/A · ⭐ 4.3/5
-
Reliance Digital
₹899.00
N/A · ⭐ 4.1/5
-
StorePrice (₹)DeliveryRatingLink
Flipkart
799.00 2-3 days 4.2/5 Buy Now
Amazon India
899.00 2-4 days 4.0/5 Buy Now
Croma
999.00 N/A 4.3/5 -
Reliance Digital
899.00 N/A 4.1/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.3,299.00 Rs.3,999.00

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Digital ShoppyCar Air Purifier Portable Negative Ion Generator Remove Formaldehyde Dust Smoke Air Freshen Washer For Home Car (BLACK)

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Best price
Rs.3,299.00 Rs.3,999.00