Nutralite Probiotic Butter Spread - 100g 100 g
Smart Rank ⓘ
70/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Enjoy the goodness of probiotics in your butter spread
- Convenient 100g pack size, perfect for daily use
- Salted for a delicious flavor that complements any dish
- Affordable price of only 62 INR for a quality product
Market-Based Score (India)
66/100 (3.30/5)
Decent Nutralite Doodhshakti Probiotic Butter Spread Salted is well-positioned in the growing Indian probiotic dairy market.
Reviews across marketplaces
Platform | Rating | Reviews |
---|---|---|
amazon | 4.2★ | 504 |
Total / Avg | 4.20★ | 504 |
Consensus:
4.20★ from 504 total reviews
Key Features
Category | Probiotic Butter Spread |
---|---|
Weight | 100 g |
Price | 62.0000 |
Key Features | Contains live probiotic cultures, Made with real butter, No artificial colors or flavors |
Usage | Suitable for spreading on bread, toast, or cooking |
Pros | Good source of probiotics, Delicious taste, Versatile |
Cons | Contains dairy, Higher in calories and fat |
Details
Nutralite Doodhshakti Probiotic Butter Spread Salted is a unique combination of butter and probiotics, providing a delicious and healthy option for consumers looking to add probiotics to their diet.
Key Features: - Contains live probiotic cultures to support gut health - Made with real butter for a rich and creamy taste - No artificial colors or flavors - Suitable for spreading on bread, toast, or using in cooking
For whom: This product is ideal for individuals looking to incorporate probiotics into their diet in a convenient and tasty way. It is also suitable for those who enjoy the taste of butter but want a healthier option with added probiotic benefits.
Pros: - Provides a good source of probiotics for digestive health - Delicious taste and creamy texture - Versatile product that can be used in a variety of ways in the kitchen
Cons: - Contains dairy, so may not be suitable for individuals with lactose intolerance or dairy allergies - Higher in calories and fat compared to some other spreads
Key Features: - Contains live probiotic cultures to support gut health - Made with real butter for a rich and creamy taste - No artificial colors or flavors - Suitable for spreading on bread, toast, or using in cooking
For whom: This product is ideal for individuals looking to incorporate probiotics into their diet in a convenient and tasty way. It is also suitable for those who enjoy the taste of butter but want a healthier option with added probiotic benefits.
Pros: - Provides a good source of probiotics for digestive health - Delicious taste and creamy texture - Versatile product that can be used in a variety of ways in the kitchen
Cons: - Contains dairy, so may not be suitable for individuals with lactose intolerance or dairy allergies - Higher in calories and fat compared to some other spreads
Market-Based Score — Breakdown
Factor | Weight | Contribution | Rationale | Sources |
---|---|---|---|---|
Spec/Feature Fit | 25 | 20 | Probiotic formulation aligns with current health-conscious consumer trends | Frost & Sullivan, Retail Insight |
Brand Strength | 20 | 10 | Established brand reputation in the dairy segment | Brand Equity, AC Nielsen |
Category Momentum | 20 | 15 | Growing demand for probiotic dairy products in Indian market | Mintel, Euromonitor |
Price Positioning | 20 | 10 | Competitively priced compared to similar probiotic butter spreads | Retail Gazette, India Retailing |
Competition | 10 | 6 | Facing competition from other probiotic butter spread brands in the market | Food Business News, Grocery Dive |
Use-case Advantage | 5 | 5 | Convenient packaging for daily use in Indian households | Grocery Business, Food Navigator |
Final Market Score | 100 | 66/100 (3.30/5) | Nutralite Doodhshakti Probiotic Butter Spread Salted is well-positioned in the growing Indian probiotic dairy market. |
Market-Based Score
66/100 (3.30/5)
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Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: Probiotic formulation aligns with current health-conscious consumer trendsSources: Frost & Sullivan, Retail Insight -
Brand Strength 10/20
Weight: 20Contribution: 10Rationale: Established brand reputation in the dairy segmentSources: Brand Equity, AC Nielsen -
Category Momentum 15/20
Weight: 20Contribution: 15Rationale: Growing demand for probiotic dairy products in Indian marketSources: Mintel, Euromonitor -
Price Positioning 10/20
Weight: 20Contribution: 10Rationale: Competitively priced compared to similar probiotic butter spreadsSources: Retail Gazette, India Retailing -
Competition 6/10
Weight: 10Contribution: 6Rationale: Facing competition from other probiotic butter spread brands in the marketSources: Food Business News, Grocery Dive -
Use-case Advantage 5/5
Weight: 5Contribution: 5Rationale: Convenient packaging for daily use in Indian householdsSources: Grocery Business, Food Navigator
Summary
Nutralite Doodhshakti Probiotic Butter Spread Salted is well-positioned in the growing Indian probiotic dairy market.
Quick Compare

Rs.62.00
⭐ Reviews Summary
✅ What Users Love
- Creamy texture that spreads easily
- Contains probiotics beneficial for gut health
- Good flavor with a balanced saltiness
⚠️ What to Watch
- Higher price compared to regular butter spreads
- Some users find the taste too mild
- Limited availability in certain regions

Rs.110.00
⭐ Reviews Summary
✅ What Users Love
- Creamy texture that spreads easily on bread and crackers.
- Rich, savory flavor that appeals to both adults and children.
- Convenient packaging for on-the-go snacking.
⚠️ What to Watch
- Some consumers find it too salty for their taste.
- Contains preservatives and additives that may not appeal to health-conscious buyers.
- Smaller portion size compared to similar products.

Rs.7,276.00
⭐ Reviews Summary
✅ What Users Love
- Convenient for baking and cooking
- Long shelf life
- Good value for the price
⚠️ What to Watch
- Some users found the taste to be bland
- Packaging could be improved for easier storage
- Not suitable for those with dairy allergies
Where to Buy
Price Comparison
STORE NAME | DESCRIPTION | PRICE | |
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Nutralite Doodhshakti Probiotic Butter Spread Salted, 100 g Estimated Delivery: 2-3 days
In Stock
|
Rs.55.00 Rs.62.00 COD
|
GO TO STORE GO TO STORE |
Nutralite Doodhshakti Probiotic Butter Spread Salted, 100 g Estimated Delivery: 2-3 days
In Stock
COD
|