Dabur Almond Hair Oil with Almonds Soya Protein and Vitamin E for Non Sticky Damage free Hair 200ml

Dabur Almond Hair Oil with Almonds Soya Protein and Vitamin E for Non Sticky Damage free Hair 200ml

Dabur Almond Hair Oil is a nourishing hair oil that is enriched with the goodness of almond, soya protein, and vitamin E. This unique blend of ingredients helps to provide nourishment to the hair, making it strong, smooth, and shiny.

Key features of Dabur Almond Hair Oil include its non-sticky formula, which gets easily absorbed into the scalp and hair, leaving no greasy residue behind. It also helps to repair damage, strengthen hair follicles, and promote hair growth.

This hair oil is suitable for all hair types and is especially beneficial for those with dry, damaged, or frizzy hair. Regular use of Dabur Almond Hair Oil can help to improve the overall health of the hair, making it more manageable and lustrous.

Pros of Dabur Almond Hair Oil include its pleasant fragrance, lightweight texture, and affordable price. It is also easily available in most stores and online platforms. Cons may include the need for regular application to see visible results and the presence of some chemical ingredients in the formula.

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Almond, Soya Protein, and Vitamin E align with current consumer preferences for natural ingredients.	Euromonitor
Brand Strength	20	18	Dabur's strong brand reputation and trust in hair care.	Brand Equity
Category Momentum	20	15	Growing demand for hair care products in Indian market.	Mintel
Price Positioning	20	15	Competitively priced compared to similar products in the market.	AC Nielsen
Competition	10	10	Facing strong competition from other established hair oil brands offering similar benefits.	IRI
Use-case Advantage	5	3	Non-sticky formula and damage-free claims cater to consumer needs for convenient and effective hair care solutions.	Kantar
Final Market Score	100	86/100 (4.30/5)	Strong brand and feature fit position Dabur Almond Hair Oil well in the competitive Indian hair oil market.

Factor	Rating (out of 5)	Notes
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