Sleepy Owl Original Freeze Dried Coffee Sachets 20g Pack of
Smart Rank ⓘ
47/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Enjoy rich and smooth coffee with each 2g sachet made from 100% Arabica beans, ensuring a high-quality taste in every cup.
- Perfect for busy lifestyles, these easy-to-carry sachets provide a quick caffeine fix without compromising on flavor.
- Simply add hot water to the sachet for a delicious cup of coffee, making it ideal for travel or office use.
- While convenient, each sachet offers a limited quantity, perfect for those who enjoy a quick and flavorful coffee experience.
Market-Based Score (India)
66/100 (3.30/5)
Decent Sleepy Owl's freeze-dried coffee sachets offer a strong blend of quality and convenience in a competitive market.
Reviews across marketplaces
Platform | Rating | Reviews |
---|---|---|
amazon | 4.6★ | 3 |
Total / Avg | 4.60★ | 3 |
Consensus:
4.60★ from 3 total reviews
Key Features
Category | Instant Coffee |
---|---|
Pack Size | 10 sachets |
Sachet Weight | 2g |
Coffee Type | 100% Arabica |
Flavor | Rich & Smooth |
Convenience | Easy to Use & Carry |
Preparation | Just add hot water |
Target Audience | Coffee lovers, Busy individuals |
Details
Key Features: - Each sachet contains 2g of instant coffee powder made from 100% Arabica beans - Aromatic coffee pouch that delivers a rich and smooth flavor - Easy to use and carry for on-the-go convenience
For whom: - Coffee lovers who appreciate the convenience of instant coffee without compromising on quality - Busy individuals who need a quick caffeine fix without sacrificing taste
Pros: - Easy to prepare - just add hot water and enjoy a flavorful cup of coffee - Perfect for traveling or office use, eliminating the need for bulky coffee equipment - Made from high-quality Arabica beans for a delicious and aromatic coffee experience
Cons: - Not as customizable as freshly brewed coffee in terms of strength and flavor - Limited quantity per sachet, may not be enough for those who prefer larger servings
Market-Based Score — Breakdown
Factor | Weight | Contribution | Rationale | Sources |
---|---|---|---|---|
Spec/Feature Fit | 25 | 20 | The product's use of 100% Arabica beans and convenient sachets aligns well with consumer preferences for quality and convenience. | Market Research, Consumer Insights |
Brand Strength | 20 | 14 | Sleepy Owl is recognized for quality and innovation in the Indian coffee market, enhancing brand loyalty. | Brand Equity, Economic Times |
Category Momentum | 20 | 15 | The coffee segment in India is growing rapidly due to increasing consumer interest in premium products. | Nielsen, Mintel |
Price Positioning | 20 | 10 | The pricing is competitive for premium coffee, but may be perceived as high for budget-conscious consumers. | Price Comparison, Retail Analysis |
Competition | 10 | 3 | The market has strong competitors, but Sleepy Owl's unique offering helps it stand out. | Industry Reports, Competitor Analysis |
Use-case Advantage | 5 | 4 | The sachets are ideal for on-the-go consumption, appealing to busy urban consumers. | Consumer Behavior, Urban Trends |
Final Market Score | 100 | 66/100 (3.30/5) | Sleepy Owl's freeze-dried coffee sachets offer a strong blend of quality and convenience in a competitive market. |
Market-Based Score
66/100 (3.30/5)
-
Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: The product's use of 100% Arabica beans and convenient sachets aligns well with consumer preferences for quality and convenience.Sources: Market Research, Consumer Insights -
Brand Strength 14/20
Weight: 20Contribution: 14Rationale: Sleepy Owl is recognized for quality and innovation in the Indian coffee market, enhancing brand loyalty.Sources: Brand Equity, Economic Times -
Category Momentum 15/20
Weight: 20Contribution: 15Rationale: The coffee segment in India is growing rapidly due to increasing consumer interest in premium products.Sources: Nielsen, Mintel -
Price Positioning 10/20
Weight: 20Contribution: 10Rationale: The pricing is competitive for premium coffee, but may be perceived as high for budget-conscious consumers.Sources: Price Comparison, Retail Analysis -
Competition 3/10
Weight: 10Contribution: 3Rationale: The market has strong competitors, but Sleepy Owl's unique offering helps it stand out.Sources: Industry Reports, Competitor Analysis -
Use-case Advantage 4/5
Weight: 5Contribution: 4Rationale: The sachets are ideal for on-the-go consumption, appealing to busy urban consumers.Sources: Consumer Behavior, Urban Trends
Summary
Sleepy Owl's freeze-dried coffee sachets offer a strong blend of quality and convenience in a competitive market.
Quick Compare

Rs.150.00
⭐ Reviews Summary
✅ What Users Love
- Convenient and portable packaging for on-the-go use
- Rich and smooth flavor profile from 100% Arabica beans
- Quick and easy preparation with instant coffee sachets
⚠️ What to Watch
- Some users find the taste less robust compared to brewed coffee
- Higher price point compared to regular instant coffee options
- Limited availability in certain regions or stores

Rs.150.00
⭐ Reviews Summary
✅ What Users Love
- Rich and smooth flavor profile
- Convenient and easy to use packaging
- Made from 100% Arabica beans
⚠️ What to Watch
- May not dissolve completely in water
- Some users find it too sweet
- Price point considered high for instant coffee

Rs.3,500.00
⭐ Reviews Summary
✅ What Users Love
- Rich and smooth flavor profile
- Convenient and easy to prepare
- Good value for the quantity offered
⚠️ What to Watch
- May not dissolve completely in water
- Some users find it too strong or bitter
- Packaging can be prone to damage during shipping
Price Comparison
STORE NAME | DESCRIPTION | PRICE | |
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Sleepy Owl Original Freeze Dried Coffee Sachets | 20g - Pack of 10 x 2g Instant Coffee Powder Sachets | 100% Arabica Beans | Aromatic Coffee Pouch | Rich & Smooth | Easy to Use & Carry Estimated Delivery: 2-3 days
In Stock
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Rs.129.00 Rs.150.00 COD
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GO TO STORE GO TO STORE |
Sleepy Owl Original Freeze Dried Coffee Sachets | 20g - Pack of 10 x 2g Instant Coffee Powder Sachets | 100% Arabica Beans | Aromatic Coffee Pouch | Rich & Smooth | Easy to Use & Carry Estimated Delivery: 2-3 days
In Stock
COD
|