Nestl Milo Original Activ Go Chocolate Malt Drink Powder 14

0 reviews

Smart Rank ⓘ 78/100

Based on Market Score (79/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

Enjoy a delicious chocolate malt flavor that appeals to both kids and adults, making it a favorite for the whole family.
Packed with Activ-Go, this drink powder provides essential nutrients to boost energy and vitality for active lifestyles.
Versatile and convenient, Nestlé Milo can be enjoyed hot or cold, perfect for any time of day or activity.
Easy to mix powder form allows for quick preparation, making it an ideal choice for busy individuals and athletes.

Market-Based Score (India)

79/100 (3.95/5)

Good value

Nestlé Milo is a strong contender in the growing beverage market, appealing to diverse consumers.

Reviews across marketplaces

Platform	Rating	Reviews
amazon	4.4★	387
Total / Avg	4.40★	387

Consensus: 4.40★ from 387 total reviews

Rs.375.00 Rs.699.00

Best price from

Amazon.in

Key Features

Category	Beverage
Flavor	Chocolate Malt
Form	Powder
Weight	14.11 Oz / 400 G
Nutrients	Vitamins and minerals
Usage	Hot or cold
Target Audience	Children and adults
Pros	Rich chocolate malt flavor
Cons	Contains added sugar
Suitability	Not suitable for lactose intolerant

Details

Key Features: - Contains Activ-Go, a unique blend of PROTOMALT and vitamins and minerals - Provides essential nutrients for energy and vitality - Delicious chocolate malt flavor that is loved by both kids and adults - Can be enjoyed hot or cold - Convenient powder form for easy mixing

For whom: - Suitable for children and adults alike - Perfect for those looking for a tasty and nutritious energy boost - Ideal for athletes and active individuals

Pros: - Rich chocolate malt flavor - Provides essential nutrients for energy - Versatile, can be enjoyed hot or cold - Convenient powder form for easy mixing

Cons: - Contains added sugar - May not be suitable for those with lactose intolerance - Some may find the chocolate flavor too strong

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Milo's chocolate malt flavor appeals to both children and adults, enhancing its market fit.	Euromonitor, Statista
Brand Strength	20	18	Nestlé is a well-established brand with strong recognition and trust in India.	BrandZ, Kantar
Category Momentum	20	15	The beverage category is growing rapidly in India, driven by health trends.	Nielsen, Mintel
Price Positioning	20	14	Competitively priced compared to similar products, making it accessible to a wide audience.	MarketLine, IBEF
Competition	10	8	Faces strong competition from other beverage brands, but maintains a unique offering.	Mintel, Nielsen
Use-case Advantage	5	4	Versatile for various occasions, but not a daily essential for most consumers.	FMCGNews, BusinessToday
Final Market Score	100	79/100 (3.95/5)	Nestlé Milo is a strong contender in the growing beverage market, appealing to diverse consumers.

Market-Based Score

79/100 (3.95/5)

Spec/Feature Fit 20/25

Weight: 25

Contribution: 20

Rationale: Milo's chocolate malt flavor appeals to both children and adults, enhancing its market fit.

Sources: Euromonitor, Statista
Brand Strength 18/20

Weight: 20

Contribution: 18

Rationale: Nestlé is a well-established brand with strong recognition and trust in India.

Sources: BrandZ, Kantar
Category Momentum 15/20

Weight: 20

Contribution: 15

Rationale: The beverage category is growing rapidly in India, driven by health trends.

Sources: Nielsen, Mintel
Price Positioning 14/20

Weight: 20

Contribution: 14

Rationale: Competitively priced compared to similar products, making it accessible to a wide audience.

Sources: MarketLine, IBEF
Competition 8/10

Weight: 10

Contribution: 8

Rationale: Faces strong competition from other beverage brands, but maintains a unique offering.

Sources: Mintel, Nielsen
Use-case Advantage 4/5

Weight: 5

Contribution: 4

Rationale: Versatile for various occasions, but not a daily essential for most consumers.

Sources: FMCGNews, BusinessToday

Summary

Nestlé Milo is a strong contender in the growing beverage market, appealing to diverse consumers.

Quick Compare

Nestl Milo Original Activ Go Chocolate Malt Drink Powder 14

Rs.699.00

⭐ Reviews Summary

✅ What Users Love

Rich chocolate malt flavor that appeals to both kids and adults.
Provides a good energy boost, making it ideal for active lifestyles.
Versatile use in beverages and recipes, enhancing various dishes.

⚠️ What to Watch

Contains added sugar, which may not be suitable for health-conscious consumers.
Some users report a grainy texture when mixed improperly.
Packaging may not be resealable, leading to potential freshness issues.

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⭐ Reviews Summary

✅ What Users Love

Rich flavor without caffeine.
Convenient packaging in a glass bottle.
Quick and easy to prepare.

⚠️ What to Watch

Some users find it less flavorful than regular coffee.
Higher price compared to other decaf options.
May leave a slight aftertaste for some consumers.

Colombian Brew Extra Strong Instant Coffee Powder 200g

Rs.0.00

⭐ Reviews Summary

✅ What Users Love

Rich and bold flavor profile
Convenient and quick preparation
Good value for the quantity offered

⚠️ What to Watch

May be too strong for some tastes
Can leave a gritty residue in the cup
Packaging may not be resealable

Herbalife Afresh Energy Drink Lemon Flavor 50 gm

Rs.913.00

⭐ Reviews Summary

✅ What Users Love

Provides a quick energy boost.
Refreshing lemon flavor.
Easy to mix and consume.

⚠️ What to Watch

Some users report a jittery feeling.
Contains artificial sweeteners.
Price is considered high by some buyers.

Where to Buy

Amazon India

₹399.00

2-3 days · ⭐ 4.5/5

Buy

Flipkart

₹399.00

2-4 days · ⭐ 4.3/5

Buy

Reliance Fresh

₹420.00

N/A · ⭐ 4/5

Big Bazaar

₹410.00

N/A · ⭐ 4.2/5

Store	Price (₹)	Delivery	Rating	Link
Amazon India	399.00	2-3 days	4.5/5	Buy Now
Flipkart	399.00	2-4 days	4.3/5	Buy Now
Reliance Fresh	420.00	N/A	4/5	-
Big Bazaar	410.00	N/A	4.2/5	-

Price Comparison

STORE NAME	DESCRIPTION	PRICE
More Detail	Nestl? Milo Original Activ-Go Chocolate Malt Drink Powder, 14.11 Oz / 400 G Estimated Delivery: 2-3 days In Stock	Rs.375.00 Rs.699.00 COD	GO TO STORE GO TO STORE
Nestl? Milo Original Activ-Go Chocolate Malt Drink Powder, 14.11 Oz / 400 G Estimated Delivery: 2-3 days In Stock COD