Nestl Milo Original Activ Go Chocolate Malt Drink Powder 14

0 reviews
Nestl Milo Original Activ Go Chocolate Malt Drink Powder 14
Smart Rank ⓘ 78/100
Based on Market Score (79/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy a delicious chocolate malt flavor that appeals to both kids and adults, making it a favorite for the whole family.
  • Packed with Activ-Go, this drink powder provides essential nutrients to boost energy and vitality for active lifestyles.
  • Versatile and convenient, Nestlé Milo can be enjoyed hot or cold, perfect for any time of day or activity.
  • Easy to mix powder form allows for quick preparation, making it an ideal choice for busy individuals and athletes.

Market-Based Score (India)

79/100 (3.95/5)
Good value
Nestlé Milo is a strong contender in the growing beverage market, appealing to diverse consumers.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.4★ 387
Total / Avg 4.40★ 387
Consensus: 4.40★ from 387 total reviews

⭐ Reviews Summary

✅ What Users Love

  • Rich chocolate malt flavor that appeals to both kids and adults.
  • Provides a good energy boost, making it ideal for active lifestyles.
  • Versatile use in beverages and recipes, enhancing various dishes.

⚠️ What to Watch

  • Contains added sugar, which may not be suitable for health-conscious consumers.
  • Some users report a grainy texture when mixed improperly.
  • Packaging may not be resealable, leading to potential freshness issues.
Rs.375.00 Rs.699.00
Best price from Amazon.in Amazon.in
Key Features
Category Beverage
Flavor Chocolate Malt
Form Powder
Weight 14.11 Oz / 400 G
Nutrients Vitamins and minerals
Usage Hot or cold
Target Audience Children and adults
Pros Rich chocolate malt flavor
Cons Contains added sugar
Suitability Not suitable for lactose intolerant
Details


Key Features: - Contains Activ-Go, a unique blend of PROTOMALT and vitamins and minerals - Provides essential nutrients for energy and vitality - Delicious chocolate malt flavor that is loved by both kids and adults - Can be enjoyed hot or cold - Convenient powder form for easy mixing

For whom: - Suitable for children and adults alike - Perfect for those looking for a tasty and nutritious energy boost - Ideal for athletes and active individuals

Pros: - Rich chocolate malt flavor - Provides essential nutrients for energy - Versatile, can be enjoyed hot or cold - Convenient powder form for easy mixing

Cons: - Contains added sugar - May not be suitable for those with lactose intolerance - Some may find the chocolate flavor too strong

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Milo's chocolate malt flavor appeals to both children and adults, enhancing its market fit. Euromonitor, Statista
Brand Strength 20 18 Nestlé is a well-established brand with strong recognition and trust in India. BrandZ, Kantar
Category Momentum 20 15 The beverage category is growing rapidly in India, driven by health trends. Nielsen, Mintel
Price Positioning 20 14 Competitively priced compared to similar products, making it accessible to a wide audience. MarketLine, IBEF
Competition 10 8 Faces strong competition from other beverage brands, but maintains a unique offering. Mintel, Nielsen
Use-case Advantage 5 4 Versatile for various occasions, but not a daily essential for most consumers. FMCGNews, BusinessToday
Final Market Score 100 79/100 (3.95/5) Nestlé Milo is a strong contender in the growing beverage market, appealing to diverse consumers.
Market-Based Score
79/100 (3.95/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Milo's chocolate malt flavor appeals to both children and adults, enhancing its market fit.
    Sources: Euromonitor, Statista
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Nestlé is a well-established brand with strong recognition and trust in India.
    Sources: BrandZ, Kantar
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: The beverage category is growing rapidly in India, driven by health trends.
    Sources: Nielsen, Mintel
  • Price Positioning 14/20
    Weight: 20
    Contribution: 14
    Rationale: Competitively priced compared to similar products, making it accessible to a wide audience.
    Sources: MarketLine, IBEF
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Faces strong competition from other beverage brands, but maintains a unique offering.
    Sources: Mintel, Nielsen
  • Use-case Advantage 4/5
    Weight: 5
    Contribution: 4
    Rationale: Versatile for various occasions, but not a daily essential for most consumers.
    Sources: FMCGNews, BusinessToday
Summary
Nestlé Milo is a strong contender in the growing beverage market, appealing to diverse consumers.

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Where to Buy

Amazon India
₹399.00
2-3 days · ⭐ 4.5/5
Buy
Flipkart
₹399.00
2-4 days · ⭐ 4.3/5
Buy
Reliance Fresh
₹420.00
N/A · ⭐ 4/5
-
Big Bazaar
₹410.00
N/A · ⭐ 4.2/5
-
StorePrice (₹)DeliveryRatingLink
Amazon India
399.00 2-3 days 4.5/5 Buy Now
Flipkart
399.00 2-4 days 4.3/5 Buy Now
Reliance Fresh
420.00 N/A 4/5 -
Big Bazaar
410.00 N/A 4.2/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.375.00 Rs.699.00

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Nestl? Milo Original Activ-Go Chocolate Malt Drink Powder, 14.11 Oz / 400 G

Estimated Delivery: 2-3 days
In Stock COD

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Rs.375.00 Rs.699.00