Clinic Plus Nourishing Hair Oil 200ml

Clinic Plus Nourishing Hair Oil 200ml

Key Features: - Enriched with natural ingredients like almond oil and coconut oil - Deeply nourishes and moisturizes hair - Strengthens hair from root to tip - Helps reduce hair fall and breakage

For whom: - Suitable for all hair types - Ideal for those looking to restore and improve the health of their hair - Perfect for individuals struggling with dry, damaged hair

Pros: - Leaves hair feeling soft, smooth, and manageable - Helps improve hair texture and shine - Lightweight formula that does not weigh hair down - Pleasant fragrance that lasts all day

Cons: - May not be suitable for individuals with oily hair - Some users may find the scent too strong - Results may vary depending on individual hair type and condition

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Deep conditioning formula aligns with consumer demand for hair nourishment	Euromonitor
Brand Strength	20	10	Clinic Plus is a trusted brand in India	Brand Equity
Category Momentum	20	15	Hair oil category growing steadily in Indian market	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market	Retail360
Competition	10	6	Facing competition from both established and emerging hair oil brands	AC Nielsen
Use-case Advantage	5	5	Addresses the need for healthy and nourished hair	IndiaRetailing
Final Market Score	100	66/100 (3.30/5)	Clinic Plus Nourishing Hair Oil 200ml well-positioned in competitive Indian hair oil market

Factor	Rating (out of 5)	Notes
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