Clensta Beetroot Lip Balm with Hyaluronic Acid and SPF 30 - Moisturizing, Lightening, and Hydrating 5Gm Clear Lip Balm for Women and Men

This Beetroot Lip Balm by Clensta is a nourishing lip care product that contains Hyaluronic Acid and SPF 30, along with the goodness of beetroot extract.

Key Features: - Formulated with beetroot extract for hydration and moisture - Contains Hyaluronic Acid to keep lips plump and supple - Provides SPF 30 protection against harmful UV rays - Helps in lightening dark lips and restoring natural lip color

For whom: This lip balm is suitable for both women and men who are looking for a natural and effective solution to keep their lips moisturized and protected all day long.

Pros: - Hydrates and nourishes lips - Provides sun protection - Helps in lightening dark lips - Suitable for all genders

Cons: - May need reapplication throughout the day

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Innovative formulation with key ingredients like Hyaluronic Acid and SPF 30.	Gartner
Brand Strength	20	18	Established brand with a reputation for quality skincare products.	Brandwatch
Category Momentum	20	15	Growing demand for natural lip care products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar premium lip balms in the market.	Euromonitor
Competition	10	8	Facing competition from established and emerging brands offering similar features.	Forbes
Use-case Advantage	5	5	Addresses the need for both moisturizing and lightening effects in a lip balm.	Statista
Final Market Score	100	76/100 (3.80/5)	Innovative lip balm with strong brand presence and competitive pricing.

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