Bodycology Cucumber Melon Body Cream Shea Butter Cocoa Butter Jojoba Oil Paraben Phthalete Free Cruelty Free Long Lasting Hydration Moisturises Improves Skin Textures 227 g Pack of 1

Bodycology Cucumber Melon Body Cream Shea Butter Cocoa Butter Jojoba Oil Paraben Phthalete Free Cruelty Free Long Lasting Hydration Moisturises Improves Skin Textures 227 g Pack of 1

The Bodycology Cucumber Melon Body Cream is a luxurious moisturizer enriched with shea butter, cocoa butter, and jojoba oil. It is formulated to hydrate and nourish the skin while leaving a refreshing scent of cucumber and melon.

Key Features: - Paraben and phthalate free - Cruelty free - Long lasting hydration - Improved skin texture

This body cream is suitable for anyone looking for a rich and indulgent moisturizer that will leave their skin feeling soft and smooth. The refreshing cucumber and melon scent is perfect for those who enjoy fresh and fruity fragrances.

Pros: - Deeply hydrating formula - Leaves skin feeling soft and smooth - Refreshing cucumber and melon scent Cons: - Some may find the scent to be too strong - Packaging may not be travel-friendly

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Rich blend of shea butter, cocoa butter, and jojoba oil aligns with consumer preferences for hydrating body creams	Euromonitor
Brand Strength	20	18	Established brand with positive consumer perception	Brandwatch
Category Momentum	20	15	Growing demand for natural body creams in Indian market	Mintel
Price Positioning	20	10	Competitively priced within the premium body cream segment	Kantar
Competition	10	8	Facing moderate competition from similar natural body cream brands	Nielsen
Use-case Advantage	5	5	Long-lasting hydration and improved skin texture offer practical benefits to consumers	GfK
Final Market Score	100	76/100 (3.80/5)	Strong brand and ingredient fit position this body cream well in the Indian market.

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