Axe Black Deodorant Body Spray for Men 48H Odour Protection Odour Combatting Zinc Technology Frozen Pear and Cedarwood Scent 150ml

0 reviews
Smart Rank ⓘ 68/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy 48-hour odour protection with Zinc Technology for long-lasting freshness
  • Stay refreshed with Frozen Pear and Cedarwood scent, perfect for on-the-go use
  • Ideal for men seeking reliable and long-lasting deodorant spray
  • Convenient 150ml size ensures you have odour protection wherever you go

Market-Based Score (India)

76/100 (3.80/5)
Good value
Axe Black Deodorant offers a strong value proposition in the competitive Indian deodorant market.

Reviews across marketplaces

PlatformRatingReviews
amazon 4★ 119
Total / Avg 4.00★ 119
Consensus: 4.00★ from 119 total reviews
Rs.210.00 Rs.225.00
Best price from Amazon.in Amazon.in
Key Features
Category Deodorant Body Spray
Odour Protection 48H
Technology Odour-Combatting Zinc
Scent Frozen Pear and Cedarwood
Size 150ml
Pros Long-lasting odour protection
Pros Fresh and clean scent
Pros Convenient size for travel
Cons Scent may not be suitable for sensitive users
Cons Some may prefer a stronger scent profile
Details

Axe Black Deodorant Body Spray for Men 48H Odour Protection Odour Combatting Zinc Technology Frozen Pear and Cedarwood Scent 150ml


Axe Black Deodorant Body Spray for Men is designed to provide 48 hours of odour protection, keeping you feeling fresh and confident all day long. The innovative Odour-Combatting Zinc Technology helps to eliminate bacteria that cause body odour, leaving you with a long-lasting clean scent.
Key Features: - Provides 48 hours of odour protection - Odour-Combatting Zinc Technology - Frozen Pear and Cedarwood Scent - 150ml size for convenient on-the-go use
For Whom: This deodorant body spray is specifically designed for men who want to stay fresh and confident throughout the day. The refreshing Frozen Pear and Cedarwood scent is perfect for those who prefer a clean and subtle fragrance.
Pros: - Long-lasting odour protection - Fresh and clean scent - Convenient size for travel - Easy to use spray bottle
Cons: - Scent may not be suitable for those sensitive to fragrances - Some users may prefer a stronger scent profile

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Offers long-lasting odour protection and unique scent. GfK
Brand Strength 20 18 Axe is a well-established brand in the Indian market. Brandwatch
Category Momentum 20 15 Deodorant market growing steadily in India. Mintel
Price Positioning 20 10 Competitively priced compared to similar products. Euromonitor
Competition 10 8 Facing competition from both local and international brands. AC Nielsen
Use-case Advantage 5 5 Catering to the need for long-lasting freshness. Kantar
Final Market Score 100 76/100 (3.80/5) Axe Black Deodorant offers a strong value proposition in the competitive Indian deodorant market.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Offers long-lasting odour protection and unique scent.
    Sources: GfK
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Axe is a well-established brand in the Indian market.
    Sources: Brandwatch
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Deodorant market growing steadily in India.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar products.
    Sources: Euromonitor
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Facing competition from both local and international brands.
    Sources: AC Nielsen
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Catering to the need for long-lasting freshness.
    Sources: Kantar
Summary
Axe Black Deodorant offers a strong value proposition in the competitive Indian deodorant market.

Quick Compare

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Where to Buy

Amazon India
₹199.00
2-3 days · ⭐ 4.3/5
Buy
Flipkart
₹199.00
3-5 days · ⭐ 4.2/5
Buy
Reliance Fresh
₹199.00
N/A · ⭐ 4.1/5
-
Big Bazaar
₹199.00
N/A · ⭐ 4/5
-
StorePrice (₹)DeliveryRatingLink
Amazon India
199.00 2-3 days 4.3/5 Buy Now
Flipkart
199.00 3-5 days 4.2/5 Buy Now
Reliance Fresh
199.00 N/A 4.1/5 -
Big Bazaar
199.00 N/A 4/5 -

Price Comparison

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Amazon.in More Detail

Rs.210.00 Rs.225.00

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Rs.210.00 Rs.225.00