Biotique Thyme Fresh Sparkle Volume All Hair Type Conditioner 210 Millilitre

Biotique Thyme Fresh Sparkle Volume All Hair Type Conditioner 210 Millilitre

Give your hair a boost of volume and shine with Biotique Thyme Fresh Sparkle Volume Conditioner. This conditioner is specially formulated for all hair types and is enriched with the goodness of thyme and peppermint extracts.

Key Features: - Gives hair volume and shine - Enriched with thyme and peppermint extracts - Suitable for all hair types - Helps improve hair texture - Free from harmful chemicals

For Whom: This conditioner is suitable for all hair types and is perfect for those looking to add volume and shine to their hair.

Pros: - Adds volume and shine - Improves hair texture - Suitable for all hair types - Free from harmful chemicals

Cons: - Some may find the scent too strong - May not provide enough moisture for very dry hair

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Thyme extract and volume-boosting properties align with current consumer preferences.	Euromonitor
Brand Strength	20	10	Established brand reputation for herbal products in India.	Brand Equity
Category Momentum	20	15	Growing demand for natural hair care products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar herbal conditioner brands in India.	Retail360
Competition	10	6	Facing moderate competition from other established herbal conditioner brands in India.	BeautyInsider
Use-case Advantage	5	5	Addresses the need for volume enhancement in Indian hair care routines.	Vogue
Final Market Score	100	66/100 (3.30/5)	Well-positioned herbal conditioner with growth potential in Indian market.

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