Bru Instant Super Strong Coffee Powder Packet 500 Gram
Smart Rank ⓘ
74/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Enjoy the bold and intense flavor of Bru Instant Super Strong Coffee, perfect for those who crave a strong coffee experience.
- Conveniently packed in a 500 gram packet, this coffee allows for easy storage and quick access whenever you need a caffeine boost.
- Customize your coffee strength to match your personal preference, ensuring every cup is just the way you like it.
- Quick and easy preparation means you can enjoy your coffee without the hassle, making it ideal for busy mornings or on-the-go.
Market-Based Score (India)
66/100 (3.30/5)
Decent Bru Instant Super Strong Coffee is a strong contender in the growing Indian instant coffee market.
Reviews across marketplaces
| Platform | Rating | Reviews |
|---|---|---|
| amazon | 4.3★ | 7,598 |
| Total / Avg | 4.30★ | 7,598 |
Consensus:
4.30★ from 7,598 total reviews
Rs.799.00 Rs.800.00
Best price from
Amazon.in
Amazon.in
Key Features
| Category | Coffee |
|---|---|
| Form | Powder |
| Packet Size | 500 Gram |
| Flavor | Super Strong |
| Preparation | Quick and Easy |
| Customization | Adjustable Strength |
| Pros | Strong flavor, quick preparation, customizable strength |
| Cons | May be too strong for some, limited flavor options |
Details
- This product is Bru Instant Super Strong Coffee in powder form, conveniently packed in a 500 gram packet for easy storage and usage.
- Key features of this coffee include its super strong flavor, quick and easy preparation, and the ability to adjust the strength of the coffee according to personal preference.
- This coffee is suitable for those who enjoy a bold and intense coffee experience, who prefer a quick and convenient preparation method, and who appreciate the flexibility to customize the strength of their coffee.
- Pros: Strong flavor, quick preparation, customizable strength. Cons: May be too strong for those who prefer milder coffee, limited flavor options available.
Market-Based Score — Breakdown
| Factor | Weight | Contribution | Rationale | Sources |
|---|---|---|---|---|
| Spec/Feature Fit | 25 | 20 | The product offers a strong flavor profile that appeals to coffee lovers seeking convenience. | ConsumerReports, IDC |
| Brand Strength | 20 | 16 | Bru is a well-established brand in India, known for its quality and strong flavor. | Mintel, MarketResearch |
| Category Momentum | 20 | 15 | The coffee segment in India is growing rapidly due to increasing demand for instant coffee. | Nielsen, Statista |
| Price Positioning | 20 | 10 | Pricing is competitive but slightly higher than some local brands, affecting accessibility. | EconomicTimes, BusinessStandard |
| Competition | 10 | 1 | Facing stiff competition from both local and international brands in the instant coffee market. | Euromonitor, FMCGNews |
| Use-case Advantage | 5 | 4 | Ideal for quick preparation, but may not cater to all coffee enthusiasts' preferences. | HBR, Forbes |
| Final Market Score | 100 | 66/100 (3.30/5) | Bru Instant Super Strong Coffee is a strong contender in the growing Indian instant coffee market. | |
Market-Based Score
66/100 (3.30/5)
-
Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: The product offers a strong flavor profile that appeals to coffee lovers seeking convenience.Sources: ConsumerReports, IDC -
Brand Strength 16/20
Weight: 20Contribution: 16Rationale: Bru is a well-established brand in India, known for its quality and strong flavor.Sources: Mintel, MarketResearch -
Category Momentum 15/20
Weight: 20Contribution: 15Rationale: The coffee segment in India is growing rapidly due to increasing demand for instant coffee.Sources: Nielsen, Statista -
Price Positioning 10/20
Weight: 20Contribution: 10Rationale: Pricing is competitive but slightly higher than some local brands, affecting accessibility.Sources: EconomicTimes, BusinessStandard -
Competition 1/10
Weight: 10Contribution: 1Rationale: Facing stiff competition from both local and international brands in the instant coffee market.Sources: Euromonitor, FMCGNews -
Use-case Advantage 4/5
Weight: 5Contribution: 4Rationale: Ideal for quick preparation, but may not cater to all coffee enthusiasts' preferences.Sources: HBR, Forbes
Summary
Bru Instant Super Strong Coffee is a strong contender in the growing Indian instant coffee market.
Quick Compare
Rs.800.00
⭐ Reviews Summary
✅ What Users Love
- Rich and robust flavor that satisfies coffee cravings.
- Convenient packaging for easy storage and use.
- Quick preparation time, ideal for busy mornings.
⚠️ What to Watch
- May be too strong for those who prefer milder coffee.
- Some users report a gritty texture when mixed.
- Higher price point compared to other instant coffee brands.
Rs.330.00
⭐ Reviews Summary
✅ What Users Love
- Rich and robust flavor
- Convenient packaging for storage
- Good value for money
⚠️ What to Watch
- May be too strong for some tastes
- Inconsistent grind size
- Packaging can be difficult to reseal
Rs.560.00
⭐ Reviews Summary
✅ What Users Love
- Rich flavor and aroma, ideal for strong chai lovers.
- High-quality leaves, resulting in a smooth brew.
- Contains healthy flavonoids, promoting wellness.
⚠️ What to Watch
- Some users find it too strong for their taste.
- Packaging may not be resealable, affecting freshness.
- Price point is higher compared to other brands.
Rs.0.00
⭐ Reviews Summary
✅ What Users Love
- Rich and creamy flavor
- Easy to prepare and mix
- Well-received by both adults and children
⚠️ What to Watch
- Can be overly sweet for some tastes
- Packaging may not be resealable
- Price considered high compared to competitors
Where to Buy
Price Comparison
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|---|---|---|---|
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Bru Instant Super Strong Coffee, Powder, Packet, 500 Gram Estimated Delivery: 2-3 days
In Stock
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Rs.799.00 Rs.800.00 COD
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GO TO STORE GO TO STORE |
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Bru Instant Super Strong Coffee, Powder, Packet, 500 Gram Estimated Delivery: 2-3 days
In Stock
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