BEAUTYNEARTH Argan Oil Hair Conditioner For Dry Hair Frizz Free Hair No Sulphates Parabens Silicones 200ml

BEAUTYNEARTH Argan Oil Hair Conditioner For Dry Hair Frizz Free Hair No Sulphates Parabens Silicones 200ml

BEAUTYNEARTH Argan Oil Hair Conditioner is a nourishing and hydrating formula specifically designed for dry and frizzy hair. Enriched with argan oil, this conditioner helps to restore moisture and shine to your hair, leaving it soft and manageable.

Key Features: - Contains argan oil for deep hydration and nourishment - Free from sulphates, parabens, and silicones - Helps to reduce frizz and improve hair texture - Leaves hair feeling soft, smooth, and silky - Suitable for all hair types, especially dry and damaged hair

For whom: This conditioner is suitable for anyone with dry, frizzy, or damaged hair looking to restore moisture and smoothness. It is gentle enough for daily use and safe for colored or chemically treated hair.

Pros: - Deeply hydrates and nourishes hair - Helps to control frizz and improve hair texture - Free from harmful chemicals like sulphates, parabens, and silicones - Leaves hair feeling soft, smooth, and manageable

Cons: - Some users may find the scent too strong - May not be suitable for those with sensitivity to argan oil

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Sulphate, paraben, and silicone-free formula aligns with current consumer preferences for natural ingredients.	Euromonitor
Brand Strength	20	18	Established brand reputation for quality hair care products.	Brand Equity
Category Momentum	20	15	Growing demand for natural hair care products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar natural hair conditioners in the market.	Retail360
Competition	10	10	Facing moderate competition from other established natural hair conditioner brands in the segment.	MarketWatch
Use-case Advantage	5	3	Effective solution for dry hair concerns, addressing a common need in the target market.	BeautyInsider
Final Market Score	100	76/100 (3.80/5)	Strong contender in the natural hair conditioner segment with competitive pricing and effective formulation.

Factor	Rating (out of 5)	Notes
Social Media Buzz	0.0	—
Retail Presence	0.0	—
Price Appeal	0.0	—
Community Hype	0.0	—
Festive Sales	0.0	—
Performance in Climate	0.0	—