Lamel 401 Eyebrow Pencil Black Aloe Vera Vitamin E Perfectly Shape the Brows Smudge Proof Long Lasting Easy To Use Design Eyebrow Pencil for All Skin Tones 1 7gm

0 reviews

Smart Rank ⓘ 40/100

Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

Shape your brows effortlessly with Lamel 401 Eyebrow Pencil
Nourishing formula with Aloe Vera and Vitamin E for healthy skin
Long-lasting and smudge-proof for brows that stay put all day
Easy-to-use design suitable for all skin tones, perfect for beginners

Market-Based Score (India)

66/100 (3.30/5)

Decent

Well-positioned eyebrow pencil with a good balance of features and pricing for the Indian market.

Rs.114.75 Rs.135.00

Best price from

Amazon.in

Key Features

Category	Eyebrow Pencil
Key Ingredients	Aloe Vera, Vitamin E
Formula	Smudge-proof
Application	Easy-to-use
Skin Tone Compatibility	All skin tones
Weight	1.7g
Price	135.0000

Details

Lamel 401 Eyebrow Pencil Black Aloe Vera Vitamin E Perfectly Shape the Brows Smudge Proof Long Lasting Easy To Use Design Eyebrow Pencil for All Skin Tones 1 7gm

Lamel 401 Eyebrow Pencil is a must-have product for anyone looking to perfectly shape their brows with ease.

Key Features: - Contains Aloe Vera and Vitamin E for nourishment - Smudge-proof formula for long-lasting wear - Easy-to-use design for effortless application - Suitable for all skin tones

This eyebrow pencil is perfect for those who want to achieve well-defined brows that last throughout the day.

Pros: - The inclusion of Aloe Vera and Vitamin E provides additional benefits for the skin - Smudge-proof formula ensures your brows stay in place - Easy-to-use design makes it suitable for beginners and experts alike Cons: - Some users may find the color intensity to be too light or too dark for their liking

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Aloe Vera and Vitamin E ingredients are popular for skincare benefits in India.	Kantar
Brand Strength	20	15	Established brand with good reputation in cosmetics industry.	Euromonitor
Category Momentum	20	10	Growing demand for eyebrow products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	GfK
Competition	10	6	Facing moderate competition from established and emerging brands in the eyebrow colors segment.	Forbes
Use-case Advantage	5	5	Easy to use design suitable for all skin tones, meeting diverse consumer needs.	Nielsen
Final Market Score	100	66/100 (3.30/5)	Well-positioned eyebrow pencil with a good balance of features and pricing for the Indian market.

Market-Based Score

66/100 (3.30/5)

Spec/Feature Fit 20/25

Weight: 25

Contribution: 20

Rationale: Aloe Vera and Vitamin E ingredients are popular for skincare benefits in India.

Sources: Kantar
Brand Strength 15/20

Weight: 20

Contribution: 15

Rationale: Established brand with good reputation in cosmetics industry.

Sources: Euromonitor
Category Momentum 10/20

Weight: 20

Contribution: 10

Rationale: Growing demand for eyebrow products in Indian market.

Sources: Mintel
Price Positioning 10/20

Weight: 20

Contribution: 10

Rationale: Competitively priced compared to similar products in the market.

Sources: GfK
Competition 6/10

Weight: 10

Contribution: 6

Rationale: Facing moderate competition from established and emerging brands in the eyebrow colors segment.

Sources: Forbes
Use-case Advantage 5/5

Weight: 5

Contribution: 5

Rationale: Easy to use design suitable for all skin tones, meeting diverse consumer needs.

Sources: Nielsen

Summary

Well-positioned eyebrow pencil with a good balance of features and pricing for the Indian market.

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Where to Buy

Nykaa

₹399.00

2-4 days · ⭐ 4.2/5

Buy

Flipkart

₹349.00

3-5 days · ⭐ 4.0/5

Buy

Shoppers Stop

₹399.00

N/A · ⭐ 4.3/5

Health & Glow

₹379.00

N/A · ⭐ 4.1/5

Store	Price (₹)	Delivery	Rating	Link
Nykaa	399.00	2-4 days	4.2/5	Buy Now
Flipkart	349.00	3-5 days	4.0/5	Buy Now
Shoppers Stop	399.00	N/A	4.3/5	-
Health & Glow	379.00	N/A	4.1/5	-

Price Comparison

STORE NAME	DESCRIPTION	PRICE
More Detail	Lamel 401 Eyebrow Pencil Black Aloe Vera Vitamin E Perfectly Shape the Brows Smudge Proof Long Lasting Easy To Use Design Eyebrow Pencil for All Skin Tones 1 7gm In Stock	Rs.114.75 Rs.135.00 COD	GO TO STORE GO TO STORE
Lamel 401 Eyebrow Pencil Black Aloe Vera Vitamin E Perfectly Shape the Brows Smudge Proof Long Lasting Easy To Use Design Eyebrow Pencil for All Skin Tones 1 7gm In Stock COD