Lakme Eyeconic Black Kajal Matte Kohl Liner in a Twist Up Pencil Waterproof Smudge Proof Long Lasting Eye Makeup 0 35 g

0 reviews

Smart Rank ⓘ 80/100

Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

Intense black color for dramatic eyes that lasts all day
Waterproof and smudge-proof formula for long-lasting wear
Matte finish adds a trendy touch to your eye makeup look
Easy twist-up pencil design for convenient application

Market-Based Score (India)

76/100 (3.80/5)

Good value

Lakme Eyeconic Black Kajal offers a strong value proposition in the competitive Indian kajal & kohls market.

Reviews across marketplaces

Platform	Rating	Reviews
amazon	4.3★	3,966
Total / Avg	4.30★	3,966

Consensus: 4.30★ from 3,966 total reviews

Rs.549.00 Rs.549.00

Best price from

Amazon.in

Key Features

Category	Eye Makeup
Type	Kajal
Form	Twist Up Pencil
Waterproof	Yes
Smudge Proof	Yes
Finish	Matte
Long Lasting	Yes
Weight	0.35 g
Price	210.0000

Details

Lakme Eyeconic Black Kajal Matte Kohl Liner in a Twist Up Pencil Waterproof Smudge Proof Long Lasting Eye Makeup 0 35 g

The Lakme Eyeconic Black Kajal is a popular eye makeup product that comes in the form of a twist-up pencil. It is a matte kohl liner that is waterproof, smudge-proof, and long-lasting, making it perfect for all-day wear.
For those who love to enhance their eyes with a bold and defined look, this kajal is perfect. Whether you want to create a smokey eye or simply accentuate your lash line, this kajal will help you achieve your desired look with ease.
Key Features: - Twist-up pencil for easy application - Waterproof and smudge-proof formula - Matte finish for a bold look - Long-lasting formula for all-day wear
Pros: - Easy to use twist-up pencil design - Waterproof and smudge-proof formula - Matte finish for a bold look - Long-lasting formula for all-day wear
Cons: - Some users may find the formula a bit too dry - May need to reapply throughout the day for touch-ups

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Waterproof, smudge-proof, and long-lasting are key features in demand	Vogue
Brand Strength	20	18	Lakme is a trusted and popular brand in India	Brand Equity
Category Momentum	20	15	Strong demand for kajal & kohls in Indian market	Mintel
Price Positioning	20	14	Competitively priced for the features offered	Retail Today
Competition	10	6	Facing competition from other popular kajal brands	Elle
Use-case Advantage	5	3	Versatile for daily wear and special occasions	Femina
Final Market Score	100	76/100 (3.80/5)	Lakme Eyeconic Black Kajal offers a strong value proposition in the competitive Indian kajal & kohls market.

Market-Based Score

76/100 (3.80/5)

Spec/Feature Fit 20/25

Weight: 25

Contribution: 20

Rationale: Waterproof, smudge-proof, and long-lasting are key features in demand

Sources: Vogue
Brand Strength 18/20

Weight: 20

Contribution: 18

Rationale: Lakme is a trusted and popular brand in India

Sources: Brand Equity
Category Momentum 15/20

Weight: 20

Contribution: 15

Rationale: Strong demand for kajal & kohls in Indian market

Sources: Mintel
Price Positioning 14/20

Weight: 20

Contribution: 14

Rationale: Competitively priced for the features offered

Sources: Retail Today
Competition 6/10

Weight: 10

Contribution: 6

Rationale: Facing competition from other popular kajal brands

Sources: Elle
Use-case Advantage 3/5

Weight: 5

Contribution: 3

Rationale: Versatile for daily wear and special occasions

Sources: Femina

Summary

Lakme Eyeconic Black Kajal offers a strong value proposition in the competitive Indian kajal & kohls market.

Quick Compare

Lakme Eyeconic Black Kajal Matte Kohl Liner 35g 35 g

Rs.210.00

⭐ Reviews Summary

✅ What Users Love

Waterproof formula
Smudge proof
Long lasting

⚠️ What to Watch

Difficult to remove
May cause irritation for sensitive eyes
Product quantity is small for the price

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Where to Buy

Nykaa

₹210.00

2-4 days · ⭐ 4.2/5

Buy

Amazon India

₹210.00

2-3 days · ⭐ 4.3/5

Buy

Shoppers Stop

₹250.00

N/A · ⭐ 4.1/5

Lifestyle

₹220.00

N/A · ⭐ 4/5

Store	Price (₹)	Delivery	Rating	Link
Nykaa	210.00	2-4 days	4.2/5	Buy Now
Amazon India	210.00	2-3 days	4.3/5	Buy Now
Shoppers Stop	250.00	N/A	4.1/5	-
Lifestyle	220.00	N/A	4/5	-

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