House Of Makeup Matte Concealer for Dark Circles Pigmentation Non Crease Non Cakey Long Wear Waterproof Sweat proof Full Coverage Concealer for Oily Skin For Face Makeup 6 ML M01 Medium Skin Tone
Smart Rank ⓘ
46/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Cover dark circles & pigmentation with non-crease formula for long-lasting wear
- Waterproof & sweat-proof coverage ideal for oily skin types
- Convenient 6 ML size for travel & touch-ups, Medium Skin Tone shade for variety
- Versatile product perfect for special events or everyday makeup enhancement
Market-Based Score (India)
76/100 (3.80/5)
Good value Competitively positioned concealer with strong brand backing and suitable features for Indian market.
Key Features
Category | Cosmetics |
---|---|
Model | B0C7VWD7LJ |
Price | 699.0000 |
Size | 6 ML |
Shade | M01 Medium Skin Tone |
Coverage | Full Coverage |
Formula | Non-Crease, Waterproof, Sweatproof |
Skin Type | Oily Skin |
Pros | Long-Wear, Ideal for Hot Conditions |
Cons | Limited Shade Range, Small Size |
Details
House Of Makeup Matte Concealer for Dark Circles Pigmentation Non Crease Non Cakey Long Wear Waterproof Sweat proof Full Coverage Concealer for Oily Skin For Face Makeup 6 ML M01 Medium Skin Tone
The House Of Makeup Matte Concealer is a high-quality product designed specifically for those looking to cover dark circles and pigmentation on their skin. With its non-crease and non-cakey formula, this concealer provides a long-lasting, waterproof, and sweat-proof coverage that lasts throughout the day.Key features of this concealer include its full coverage formula that is perfect for oily skin types, making it an ideal choice for those looking to achieve a flawless base for their makeup. The 6 ML size makes it convenient for travel and touch-ups on the go, while the Medium Skin Tone shade (M01) ensures a perfect match for a variety of skin tones.
This concealer is suitable for anyone looking to conceal imperfections such as dark circles, pigmentation, and blemishes on their skin. Whether you're getting ready for a special event or just want to enhance your everyday makeup look, this concealer is a versatile product that can meet your needs.
Pros of the House Of Makeup Matte Concealer include its full coverage, long-wear formula that stays in place all day without creasing or caking. It is also waterproof and sweat-proof, making it ideal for all-day wear, even in hot and humid conditions.
Cons of this product may include the limited shade range available, as well as the need for touch-ups throughout the day for those with particularly oily skin. Additionally, some users may find the 6 ML size to be smaller than expected for the price.
Market-Based Score — Breakdown
Factor | Weight | Contribution | Rationale | Sources |
---|---|---|---|---|
Spec/Feature Fit | 25 | 20 | Offers long-wear, waterproof, and sweatproof formula suitable for oily skin. | Cosmetics Business |
Brand Strength | 20 | 18 | Established brand with good reputation in cosmetics. | Brandwatch |
Category Momentum | 20 | 15 | Growing demand for concealers in Indian market. | Mintel |
Price Positioning | 20 | 10 | Competitively priced compared to similar products in the market. | Euromonitor |
Competition | 10 | 8 | Facing moderate competition from established and emerging brands. | Forbes |
Use-case Advantage | 5 | 5 | Addresses specific needs of covering dark circles and pigmentation effectively. | Vogue |
Final Market Score | 100 | 76/100 (3.80/5) | Competitively positioned concealer with strong brand backing and suitable features for Indian market. |
Market-Based Score
76/100 (3.80/5)
-
Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: Offers long-wear, waterproof, and sweatproof formula suitable for oily skin.Sources: Cosmetics Business -
Brand Strength 18/20
Weight: 20Contribution: 18Rationale: Established brand with good reputation in cosmetics.Sources: Brandwatch -
Category Momentum 15/20
Weight: 20Contribution: 15Rationale: Growing demand for concealers in Indian market.Sources: Mintel -
Price Positioning 10/20
Weight: 20Contribution: 10Rationale: Competitively priced compared to similar products in the market.Sources: Euromonitor -
Competition 8/10
Weight: 10Contribution: 8Rationale: Facing moderate competition from established and emerging brands.Sources: Forbes -
Use-case Advantage 5/5
Weight: 5Contribution: 5Rationale: Addresses specific needs of covering dark circles and pigmentation effectively.Sources: Vogue
Summary
Competitively positioned concealer with strong brand backing and suitable features for Indian market.
Quick Compare

Rs.699.00
⭐ Reviews Summary
✅ What Users Love
- Good coverage for dark circles and pigmentation
- Long-wearing formula
- Waterproof and sweatproof
⚠️ What to Watch
- May not be suitable for oily skin
- Some users experienced creasing
- Limited shade range

Rs.799.00
⭐ Reviews Summary
✅ What Users Love
- Long-lasting fragrance
- Luxurious scent
- Great for gifting
⚠️ What to Watch
- Small bottle size (5ml)
- Non-alcoholic may not appeal to all
- Some may find the scent too strong

Rs.7,499.00
⭐ Reviews Summary
✅ What Users Love
- Defines curls well
- Long-lasting hold
- Non-sticky formula
⚠️ What to Watch
- Some users experienced dryness
- May leave residue
- Slightly expensive
Where to Buy
Price Comparison
STORE NAME | DESCRIPTION | PRICE | |
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House Of Makeup Matte Concealer for Dark Circles Pigmentation Non Crease Non Cakey Long Wear Waterproof Sweat proof Full Coverage Concealer for Oily Skin For Face Makeup 6 ML M01 Medium Skin Tone
In Stock
|
Rs.619.00 Rs.699.00 COD
|
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House Of Makeup Matte Concealer for Dark Circles Pigmentation Non Crease Non Cakey Long Wear Waterproof Sweat proof Full Coverage Concealer for Oily Skin For Face Makeup 6 ML M01 Medium Skin Tone
In Stock
COD
|