BIGWIG Water Proof Matt Regular Color Eyeliner 7ml DARK GREEN Matte Finish

0 reviews
Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Add a pop of color to your makeup routine with this bold and vibrant dark green eyeliner.
  • Achieve a modern and chic look with the matte finish that lasts all day.
  • Easy application with the regular size design for everyday or evening makeup looks.
  • Water-proof formula ensures long-lasting wear for all skin types.

Market-Based Score (India)

66/100 (3.30/5)
Decent
The BIGWIG Waterproof Matte Regular Color Eyeliner in Dark Green is well-positioned in the Indian market with its unique features and competitive pricing.
Rs.145.00 Rs.149.00
Best price from Amazon.in Amazon.in
Key Features
Category Eyeliner
Color Dark Green
Finish Matte
Volume 7ml
Water-proof Yes
Long-lasting Yes
Application Easy
Suitable for All skin types
Details

BIGWIG Water Proof Matt Regular Color Eyeliner 7ml DARK GREEN Matte Finish

This water-proof matte eyeliner from BIGWIG is a must-have for those who love to experiment with bold and vibrant colors. Whether you're going for a natural everyday look or a dramatic evening look, this eyeliner will help you achieve the perfect finish.

Key Features: - Water-proof formula ensures long-lasting wear - Matte finish for a modern and chic look - Regular size for easy application

For whom: This eyeliner is perfect for anyone who wants to add a pop of color to their makeup routine. It is suitable for all skin types and is ideal for those who want a bold and statement eyeliner that will last all day.

Pros: - Long-lasting formula - Vibrant color payoff - Easy to apply and blend - Water-proof for all-day wear

Cons: - May require multiple coats for intense color - Some users may find it difficult to remove completely

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Matte finish and waterproof feature align with current market trends. Vogue
Brand Strength 20 10 Brand has strong reputation for quality cosmetics in India. Brand Equity
Category Momentum 20 15 Eyeliner category growing steadily in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar products in India. Retail360
Competition 10 6 Facing moderate competition from established and new brands in the segment. Cosmopolitan
Use-case Advantage 5 5 Dark green color offers unique choice for customers seeking variety. Fashionista
Final Market Score 100 66/100 (3.30/5) The BIGWIG Waterproof Matte Regular Color Eyeliner in Dark Green is well-positioned in the Indian market with its unique features and competitive pricing.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Matte finish and waterproof feature align with current market trends.
    Sources: Vogue
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Brand has strong reputation for quality cosmetics in India.
    Sources: Brand Equity
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Eyeliner category growing steadily in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar products in India.
    Sources: Retail360
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing moderate competition from established and new brands in the segment.
    Sources: Cosmopolitan
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Dark green color offers unique choice for customers seeking variety.
    Sources: Fashionista
Summary
The BIGWIG Waterproof Matte Regular Color Eyeliner in Dark Green is well-positioned in the Indian market with its unique features and competitive pricing.

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Where to Buy

Nykaa
₹299.00
2-4 days · ⭐ 4.2/5
Buy
Flipkart
₹275.00
3-5 days · ⭐ 4.0/5
Buy
Shoppers Stop
₹320.00
N/A · ⭐ 4.3/5
-
Health & Glow
₹310.00
N/A · ⭐ 4.1/5
-
StorePrice (₹)DeliveryRatingLink
Nykaa
299.00 2-4 days 4.2/5 Buy Now
Flipkart
275.00 3-5 days 4.0/5 Buy Now
Shoppers Stop
320.00 N/A 4.3/5 -
Health & Glow
310.00 N/A 4.1/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.145.00 Rs.149.00

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BIGWIG Water Proof Matt Regular Color Eyeliner 7ml DARK GREEN Matte Finish

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Best price
Rs.145.00 Rs.149.00