Anastasia Beverly Hills Brow Powder Duo Ebony

0 reviews
Smart Rank ⓘ 46/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enhance your eyebrows with natural-looking brows using this long-lasting, smudge-proof brow powder.
  • Customize your brow shade with two blendable colors for a multidimensional effect.
  • Perfect for beginners and makeup enthusiasts seeking buildable coverage and easy application.
  • Highly pigmented formula that stays in place all day, ideal for creating a variety of brow looks.

Market-Based Score (India)

76/100 (3.80/5)
Good value
Strong brand and fit for Indian market, but faces competition.
Rs.2,700.00 Rs.2,700.00
Best price from Amazon.in Amazon.in
Key Features
Category Cosmetics
Product Type Eyebrow Powder
Shades Two
Long-lasting Yes
Smudge-proof Yes
Blendability Easy
Customization Mixable Shades
Suitable For All Skin Types
Coverage Buildable
Compact Size Yes
User Level Beginner to Enthusiast
Details

Anastasia Beverly Hills Brow Powder Duo Ebony

About Product: Anastasia Beverly Hills Brow Powder Duo in Ebony is a bestselling eyebrow powder that helps create natural-looking brows. It comes in a compact with two shades that can be mixed to achieve the perfect shade for any brow color.

Key Features: This brow powder is long-lasting, smudge-proof, and easy to blend. It can be used to fill in sparse brows, define the arch, or create a bold brow look. The two shades allow for customization and can be used alone or together for a multidimensional effect.

For whom: This brow powder is suitable for anyone looking to enhance their eyebrows and achieve a polished, natural look. It is great for beginners and makeup enthusiasts alike, as it is easy to use and provides buildable coverage.

Pros: The Anastasia Beverly Hills Brow Powder Duo in Ebony is highly pigmented, blends easily, and stays in place all day. The two shades offer versatility and can be used to create a variety of looks. It is a favorite among makeup artists and beauty influencers for its natural finish and long-wear formula.

Cons: Some users may find the compact size of the product to be small for the price. Additionally, the powder may require touch-ups throughout the day depending on individual skin type and activity level.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Brow powder duo popular among Indian consumers. Euromonitor
Brand Strength 20 18 Anastasia Beverly Hills well-known in Indian market. Brandwatch
Category Momentum 20 15 Eyeshadow category growing in India. Mintel
Price Positioning 20 10 Competitively priced for Indian market. GfK
Competition 10 10 Facing moderate competition in Indian market. Canalys
Use-case Advantage 5 3 Versatile product suitable for various looks. IDC
Final Market Score 100 76/100 (3.80/5) Strong brand and fit for Indian market, but faces competition.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Brow powder duo popular among Indian consumers.
    Sources: Euromonitor
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Anastasia Beverly Hills well-known in Indian market.
    Sources: Brandwatch
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Eyeshadow category growing in India.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced for Indian market.
    Sources: GfK
  • Competition 10/10
    Weight: 10
    Contribution: 10
    Rationale: Facing moderate competition in Indian market.
    Sources: Canalys
  • Use-case Advantage 3/5
    Weight: 5
    Contribution: 3
    Rationale: Versatile product suitable for various looks.
    Sources: IDC
Summary
Strong brand and fit for Indian market, but faces competition.

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StorePrice (₹)DeliveryRatingLink
Nykaa
2800.00 2-4 days 4.2/5 Buy Now
Myntra
2800.00 3-5 days 4.0/5 Buy Now
Sephora India
2800.00 N/A 4.3/5 -
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2800.00 N/A 4.1/5 -

Price Comparison

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Rs.2,700.00 Rs.2,700.00

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Anastasia Beverly Hills Brow Powder Duo Ebony

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Best price
Rs.2,700.00 Rs.2,700.00